Passage 1: “Parents always talk about how if schools had uniforms, everything would be so much easier. You wouldn’t get caught up on looks and would learn the skills you need. I disagree with this. I think that school uniforms would put a restriction on our creativity. We dress the way we do for a certain reason. Clothes give us expression and the ability to use color and patterns. The first impression we get of people is usually clothes, facial expression and language. If we all wear the same thing we don’t get to really see what people are like on the inside. Usually girly girls wear pink and frilly things. Skaters wear baggy pants and Goths usually wear black. Clothes don’t distract us from learning the studies we need to, it simply lets us inspire our imaginations and lights up our worlds.”—Anonymous writer on TeenInk.com Passage 2: "Reading for pleasure is a waste of time. People who spend hour upon hour reading don’t get to live in the real world. They don’t really learn anything that is useful about how to deal with everyday people and problems. Plus, teachers always make us read things that are boring." -Unknown Looking at both articles, what is the tone? Is it positive or negative? What can you determine about the writers of each article? How might the personal experiences of each writer affect their opinions? Do you think the writers intentionally use bias to persuade, or is it unintentional? How biased are the articles? Can the writers be trusted, or is the bias too strong for a clear understanding of the topic?

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Passage 1: “Parents always talk about how if schools had uniforms, everything would be so much easier. You wouldn’t get caught up on looks and would learn the skills you need. I disagree with this. I think that school uniforms would put a restriction on our creativity. We dress the way we do for a certain reason. Clothes give us expression and the ability to use color and patterns. The first impression we get of people is usually clothes, facial expression and language. If we all wear the same thing we don’t get to really see what people are like on the inside. Usually girly girls wear pink and frilly things. Skaters wear baggy pants and Goths usually wear black. Clothes don’t distract us from learning the studies we need to, it simply lets us inspire our imaginations and lights up our worlds.”—Anonymous writer on TeenInk.com Passage 2: "Reading for pleasure is a waste of time. People who spend hour upon hour reading don’t get to live in the real world. They don’t really learn anything that is useful about how to deal with everyday people and problems. Plus, teachers always make us read things that are boring." -Unknown Looking at both articles, what is the tone? Is it positive or negative? What can you determine about the writers of each article? How might the personal experiences of each writer affect their opinions? Do you think the writers intentionally use bias to persuade, or is it unintentional? How biased are the articles? Can the writers be trusted, or is the bias too strong for a clear understanding of the topic?

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