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part B) Requirements Life Cycle Management 1. Discus five knowledge areas/activities for the Requirements Lifecycle Management: trace, maintain, prioritise, assess, and approve then justify them for the given case study. 2. From requirement management best practices, select the three most important practices for the given case study and describe them briefly. Then justify why you think they are most important. 3. A Requirements Traceability Matrix (RTM) to manage the requirements through each stage of the requirements lifecycle populated with the requirements identified in the first part of this assessment. You may use Excel for your Requirement Traceability Matrix. An example of an RTM template can be like the following:

part B) Requirements Life Cycle Management 1. Discus five knowledge areas/activities for the Requirements Lifecycle Management: trace, maintain, prioritise, assess, and approve then justify them for the given case study. 2. From requirement management best practices, select the three most important practices for the given case study and describe them briefly. Then justify why you think they are most important. 3. A Requirements Traceability Matrix (RTM) to manage the requirements through each stage of the requirements lifecycle populated with the requirements identified in the first part of this assessment. You may use Excel for your Requirement Traceability Matrix. An example of an RTM template can be like the following:

Understanding Business
Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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Read the case study and ans part B) part B) Requirements Life Cycle Management 1. Discus five knowledge areas/activities for the Requirements Lifecycle Management: trace, maintain, prioritise, assess, and approve then justify them for the given case study. 2. From requirement management best practices, select the three most important practices for the given case study and describe them briefly. Then justify why you think they are most important. 3. A Requirements Traceability Matrix (RTM) to manage the requirements through each stage of the requirements lifecycle populated with the requirements identified in the first part of this assessment. You may use Excel for your Requirement Traceability Matrix. An example of an RTM template can be like the following: Business Business Functional Non-functional Design Source objectives requirements requirements requirements element file Functions Test cases Status
Transcribed Image Text:Read the case study and ans part B) part B) Requirements Life Cycle Management 1. Discus five knowledge areas/activities for the Requirements Lifecycle Management: trace, maintain, prioritise, assess, and approve then justify them for the given case study. 2. From requirement management best practices, select the three most important practices for the given case study and describe them briefly. Then justify why you think they are most important. 3. A Requirements Traceability Matrix (RTM) to manage the requirements through each stage of the requirements lifecycle populated with the requirements identified in the first part of this assessment. You may use Excel for your Requirement Traceability Matrix. An example of an RTM template can be like the following: Business Business Functional Non-functional Design Source objectives requirements requirements requirements element file Functions Test cases Status
Case Study Digital transformation is about culturally and technologically changing an organization to retain, regain, and attract customers (Mixson, 2021). McDonald's has always embraced innovation. McDonald's considered digital, delivery and drive-thru (3Ds) to create an easy and seamless user experience for their customers. They introduced McDonald's reward program to strengthen their relationship with customers, which has over 21 million total members, with over 15 million members who are considered as active. "Digital transactions through apps (including delivery) or kiosks now account for a significant and growing percentage of McDonald's major market revenue" (Barsky, n.d.). According to McDonald's Global CIO Daniel Henry, they work very closely with their customer experience team, competitors, and other consumer industries. They encourage hackathons, creativity, brainstorming, and idea-sharing. They regularly invite start-up and established companies to bring new ideas of innovation. In 2017, McDonald's, Australia launched MyMacca's app so that customers can order ahead, skip the queue, save favourites, customise order, get exclusive access to all the best offers, and so much more. Currently, they are looking forward to improving customer experience, reliability, and some quality attributes in MyMacca's app. They want to gain competitive advantage by matching the business processes with customer expectation through Artificial Intelligence (AI) and cutting-edge technologies. Enabled Solutions (Enabled | Digital Innovation made with Design Thinking, n.d.) is an Adelaide based software development company, where you work as a Business Analyst (BA). Your company have been selected from an idea sharing session held by McDonald's and you have been assigned for requirement analysis of this project. You need to research the market, community, competitor apps, and current technology trend to improve customer experience in MyMacca's app. Some ideas are as follows. Geo-fencing capabilities can be used to determine when customers are approaching the restaurant and ensure the food order as fresh as possible. Customer should be able to choose pick-up location (front counter, drive-thru or kerbside) for orders made from the app. Al and data analytics can be used to provide personalized menu and exclusive offers in customer app. Payment part can be revisited to incorporate all 21st century payment options. Currently, the app supports Visa, Mastercard and Amex. More flexibility in earning and redeeming McDonald's reward points, and discount offers will also add value towards customer satisfaction. Customer base also need to be researched to identify the quality issues with the current version of the MyMacca's app. Currently, time behaviour (loading and response time), capacity to handle concurrent number of customers, and down-time/outage of the app are the big challenges.
Transcribed Image Text:Case Study Digital transformation is about culturally and technologically changing an organization to retain, regain, and attract customers (Mixson, 2021). McDonald's has always embraced innovation. McDonald's considered digital, delivery and drive-thru (3Ds) to create an easy and seamless user experience for their customers. They introduced McDonald's reward program to strengthen their relationship with customers, which has over 21 million total members, with over 15 million members who are considered as active. "Digital transactions through apps (including delivery) or kiosks now account for a significant and growing percentage of McDonald's major market revenue" (Barsky, n.d.). According to McDonald's Global CIO Daniel Henry, they work very closely with their customer experience team, competitors, and other consumer industries. They encourage hackathons, creativity, brainstorming, and idea-sharing. They regularly invite start-up and established companies to bring new ideas of innovation. In 2017, McDonald's, Australia launched MyMacca's app so that customers can order ahead, skip the queue, save favourites, customise order, get exclusive access to all the best offers, and so much more. Currently, they are looking forward to improving customer experience, reliability, and some quality attributes in MyMacca's app. They want to gain competitive advantage by matching the business processes with customer expectation through Artificial Intelligence (AI) and cutting-edge technologies. Enabled Solutions (Enabled | Digital Innovation made with Design Thinking, n.d.) is an Adelaide based software development company, where you work as a Business Analyst (BA). Your company have been selected from an idea sharing session held by McDonald's and you have been assigned for requirement analysis of this project. You need to research the market, community, competitor apps, and current technology trend to improve customer experience in MyMacca's app. Some ideas are as follows. Geo-fencing capabilities can be used to determine when customers are approaching the restaurant and ensure the food order as fresh as possible. Customer should be able to choose pick-up location (front counter, drive-thru or kerbside) for orders made from the app. Al and data analytics can be used to provide personalized menu and exclusive offers in customer app. Payment part can be revisited to incorporate all 21st century payment options. Currently, the app supports Visa, Mastercard and Amex. More flexibility in earning and redeeming McDonald's reward points, and discount offers will also add value towards customer satisfaction. Customer base also need to be researched to identify the quality issues with the current version of the MyMacca's app. Currently, time behaviour (loading and response time), capacity to handle concurrent number of customers, and down-time/outage of the app are the big challenges.
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