Part 4 Independent Challenge 2 1. Get ready Help Sage Realty Services find a solution to a problem. Complete the following steps. Figure 4-17 (duplicated below) shows the ideas for how to try the solution of improving customer service and increasing referrals for six months. FIGURE 4-17. Survey customers " Send links or DVDs of virtual tours Do in three stages: March 1-15, May 1-15, and September 1-15 Sponsor event for home buyer's Update contact management software Organize follow-up social events recent customers 2. Now you try it In the following space, identify the objectives and tasks for putting the solution into practice, based on the details shown in Figure 4-17. In the following table, organize the tasks into an action plan based on the following table: Sage Realty needs to improve customer service Better customer service will increase referrals (and sales) Overall budget is $800 Survey customers ($75 for online survey, plus $125 for phone calls) Barbara Norman can do online survey for 5 hours and phone calls for 8. hours/week Send links or DVDs of virtual tours ($100 for DVDs, $20/week postage)-all agents can do this for 2 hrs/week Do in three stages: March 1-15, May 1-15, and September 1-15 Sponsor event for home buyers ($200 plus $50 for invitations)- Carla Marcus, 6 hours* Update contact management software ($100 for upgrade)- Frank Conti, 1 hour plus 2 hours training Follow-up social events with recent customers ($25/week)- all agents for 2 hrs/week กา
Part 4 Independent Challenge 2 1. Get ready Help Sage Realty Services find a solution to a problem. Complete the following steps. Figure 4-17 (duplicated below) shows the ideas for how to try the solution of improving customer service and increasing referrals for six months. FIGURE 4-17. Survey customers " Send links or DVDs of virtual tours Do in three stages: March 1-15, May 1-15, and September 1-15 Sponsor event for home buyer's Update contact management software Organize follow-up social events recent customers 2. Now you try it In the following space, identify the objectives and tasks for putting the solution into practice, based on the details shown in Figure 4-17. In the following table, organize the tasks into an action plan based on the following table: Sage Realty needs to improve customer service Better customer service will increase referrals (and sales) Overall budget is $800 Survey customers ($75 for online survey, plus $125 for phone calls) Barbara Norman can do online survey for 5 hours and phone calls for 8. hours/week Send links or DVDs of virtual tours ($100 for DVDs, $20/week postage)-all agents can do this for 2 hrs/week Do in three stages: March 1-15, May 1-15, and September 1-15 Sponsor event for home buyers ($200 plus $50 for invitations)- Carla Marcus, 6 hours* Update contact management software ($100 for upgrade)- Frank Conti, 1 hour plus 2 hours training Follow-up social events with recent customers ($25/week)- all agents for 2 hrs/week กา
Chapter19: Pricing Concepts
Section: Chapter Questions
Problem 11DRQ
Related questions
Question
Transcribed Image Text:Part 4 Independent Challenge 2
1. Get ready
Help Sage Realty Services find a solution to a problem. Complete the following
steps.
Figure 4-17 (duplicated below) shows the ideas for how to try the solution of improving customer
service and increasing referrals for six months.
FIGURE 4-17.
Survey customers
"
Send links or DVDs of virtual tours
Do in three stages: March 1-15,
May 1-15, and September 1-15
Sponsor event for home buyer's
Update contact management
software
Organize follow-up social events
recent customers
2. Now you try it
In the following space, identify the objectives and tasks for putting the solution into practice, based
on the details shown in Figure 4-17.
In the following table, organize the tasks into an action plan based on the following table:
Sage Realty needs to improve
customer service
Better customer service will
increase referrals (and sales)
Overall budget is $800
Survey customers ($75 for
online survey, plus $125 for
phone calls) Barbara Norman
can do online survey for 5
hours and phone calls for 8.
hours/week
Send links or DVDs of virtual
tours ($100 for DVDs,
$20/week postage)-all agents
can do this for 2 hrs/week
Do in three stages: March 1-15,
May 1-15, and September 1-15
Sponsor event for home buyers
($200 plus $50 for invitations)-
Carla Marcus, 6 hours*
Update contact management
software ($100 for upgrade)-
Frank Conti, 1 hour plus 2 hours
training
Follow-up social events with
recent customers ($25/week)-
all agents for 2 hrs/week
กา
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