ou are hired as a consultant by Yellowstone Inc. to prepare a report based on the undermentioned criteria. You will choose a product from a CARICOM Caribbean Company (MEMBER STATES ONLY) in the food-processing sector with information available on the internet, that is currently not available by any means outside of the CARICOM Caribbean region (MEMBER STATES ONLY). You will conduct a comprehensive study of the international business environment, that is, the geography, history, politics, government, economics, and culture of a new country, outside of the CARICOM Caribbean region, from which you believe the product chosen could be sold profitably. Propose a strategy for internationalization. Looking particularly at entry strategies that could be utilized as discussed in the course. You will need to keep in mind the domestic realities of the company and the chosen product by conducting a situation analysis to start. You are also required to suggest an international strategy after an analysis of all strategies discussed in the course. The Report must be presented in a report format. c. Mention of specifics as discussed in each section of the paper 3. Background Information a. Background of the chosen company b. Detailed information on the product c. Detailed SWOT Analysis of the company (information on the product must be included); full sentences must be included 4. Body a. Country Analysis of chosen country with links to the product chosen included. i. Geography, History ii. Political analysis iii. Economic analysis iv. Cultural analysis 1. Hofstede’s dimensions must be included as part of the analysis b. Mode of Entry Decision Criteria i. Discussion on the five (5) entry modes as discussed in the course ii. Analysis and rationale of the chosen entry mode for the company and its product in the selected country (note, the decision criteria must be feasible based on the country analysis and product) c. International Strategy Criteria i. Suggest an international strategy as discussed in the course for the company and its product in the selected country based on a discussion of all strategies discussed in the course (note, the selection must be feasible based on the country analysis and product) 5. Conclusion a. Restate main points as included in each section and way forward in the future.
You are hired as a consultant by Yellowstone Inc. to prepare a report based on the
undermentioned criteria.
You will choose a product from a CARICOM Caribbean Company (MEMBER STATES
ONLY) in the food-processing sector with information available on the internet, that is
currently not available by any means outside of the CARICOM Caribbean region (MEMBER
STATES ONLY). You will conduct a comprehensive study of the international business
environment, that is, the geography, history, politics, government, economics, and culture of a
new country, outside of the CARICOM Caribbean region, from which you believe the
product chosen could be sold profitably. Propose a strategy for internationalization. Looking
particularly at entry strategies that could be utilized as discussed in the course. You will need
to keep in mind the domestic realities of the company and the chosen product by conducting a
situation analysis to start. You are also required to suggest an international strategy after an
analysis of all strategies discussed in the course.
The Report must be presented in a report format.
c. Mention of specifics as discussed in each section of the paper
3. Background Information
a. Background of the chosen company
b. Detailed information on the product
c. Detailed SWOT Analysis of the company (information on the product must be
included); full sentences must be included
4. Body
a. Country Analysis of chosen country with links to the product chosen included.
i. Geography, History
ii. Political analysis
iii. Economic analysis
iv. Cultural analysis
1. Hofstede’s dimensions must be included as part of the analysis
b. Mode of Entry Decision Criteria
i. Discussion on the five (5) entry modes as discussed in the course
ii. Analysis and rationale of the chosen entry mode for the company and its
product in the selected country (note, the decision criteria must be feasible
based on the country analysis and product)
c. International Strategy Criteria
i. Suggest an international strategy as discussed in the course for the company
and its product in the selected country based on a discussion of all strategies
discussed in the course (note, the selection must be feasible based on the
country analysis and product)
5. Conclusion
a. Restate main points as included in each section and way forward in the future.
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