of the types of companies they create and manage, the industries in which they operate, the challenges they face and their sources of competitive advantages? Are this difference greater or less than they were five years ago? Are we going to soon find that there are no difference between women and men entrepreneurs? 3

of the types of companies they create and manage, the industries in which they operate, the challenges they face and their sources of competitive advantages? Are this difference greater or less than they were five years ago? Are we going to soon find that there are no difference between women and men entrepreneurs? 3

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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