mplete a PESTLE (Political, Economic, Social, Technological, Legal and Environmental) analysis of your organization. By doing this you will have a greater understanding of your organization and its place within the market. When doing this activity you should be preparing it as you were going to present it for your executive team. Remember this is to be done at the organizational level and not in regard to one specific product and/or service
mplete a PESTLE (Political, Economic, Social, Technological, Legal and Environmental) analysis of your organization. By doing this you will have a greater understanding of your organization and its place within the market. When doing this activity you should be preparing it as you were going to present it for your executive team. Remember this is to be done at the organizational level and not in regard to one specific product and/or service
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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omplete a PESTLE (Political, Economic, Social, Technological, Legal and
Environmental) analysis of your organization. By doing this you will have a greater understanding of your organization and its place within the market. When doing this activity you should be preparing it as you were going to present it for your executive team.
Remember this is to be done at the organizational level and not in regard to one specific product and/or service)
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