Mary Williams, owner of Williams Products, is evaluating whether to introduce a new product line. After thinking through the production process and the costs of raw materials and new equipment, Williams estimates the variable costs of each unit produced and sold at $8 and the fixed costs per year at $70,000.   Williams forecasts sales of 12,000 units for the first year if the selling price is set at $15 each. What would be the total contribution to profits from this new product during the first year?

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Mary Williams, owner of Williams Products, is evaluating whether to introduce a new product line. After thinking through the production process and the costs of raw materials and new equipment, Williams estimates the variable costs of each unit produced and sold at $8 and the fixed costs per year at $70,000. 

 Williams forecasts sales of 12,000 units for the first year if the selling price is set at $15 each. What would be the total contribution to profits from this new product during the first year? 

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