Answered: Describe and explain with a market…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Installing fire-extinguishers is not a requirement in most households. With a fire distinguisher in a house, in the event of a fire, the fire can be put off quickly. This protect the life and property of the household that install it. This also prevent the fire from spreading to the neighbourhood and also benefits the neighbourhood.

(a) Describe and explain with a market diagram for fire- extinguisher. Do you think the fire-extinguisher market is efficient? Explain.

(b)If the fire-extinguisher market is not efficient, suggests one method to make it efficient.

Definition Definition Degree to which financial markets incorporate all available information into the prices of assets. In a more efficient market, the prices reflect the available information more than that in a weak efficient market. It is difficult for investors to outperform the market in a strong efficient market. This is because all the available information is already discounted in the asset's price. However, in a weak-form efficiency, the market does not reflect all information in the asset's price. As a result, it becomes easier to generate better returns in a weak form or an inefficient market.

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