https://www.viddler.com/embed/bc9e993 1. What are the points of difference, or unique attributes, for GoPro products? 2. What/who are Go-Pro’s primary target markets? How does content marketing influence these markets?
https://www.viddler.com/embed/bc9e993 1. What are the points of difference, or unique attributes, for GoPro products? 2. What/who are Go-Pro’s primary target markets? How does content marketing influence these markets?
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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https://www.viddler.com/embed/bc9e993
1. What are the points of difference, or unique attributes, for GoPro products?
2. What/who are Go-Pro’s primary target markets? How does content marketing influence these markets?
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