Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
Related questions
Question
Product Offering of Jollibee. If it has a source, kindly indicate it. Thank you
Expert Solution
About Company
The company Jollibee is currently trending upwards. There has been a significant increase in the number of stocks being bought in the market by investors.
These investors believe that Jollibee will continue to give high returns and continuously strike up. The share price of the company increased by 35.62% in the year 2019 from 2018. The net profits also jumped by 15% with new stores opening up and sales increasing.
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