ldentify the steps a business must take to implement a program of social responsibility.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
icon
Related questions
Question

ldentify the steps a business must take to implement a program of social responsibility.

Expert Solution
Step 1 INTRODUCTION

Fulfilling social obligations are one of the essential objectives of every organization. It refers to the commitment to contributing to the development of society. All small and big business organizations have to repair various programs to fulfill their corporate social responsibility. 

Step 2 STEPS TO IMPLEMENT SOCIAL RESPONSIBILITY

 

Following are a few of the significant steps that a firm can take to implement its social responsibility program-

 

get involved with local groups

 

  • an excellent way to demonstrate your responsibility towards society is to get involved with the local groups.
  • For example- buying from the local suppliers, taking part in local events, etc.

 

Volunteer

 

  • A company can keep individual staff to volunteer, to help the people in the society.
  • For example - volunteer staff can assist in distributing food amongst the poor.

 

Go green

 

  • Every company should make sure that its production process and operational activities do not harm the environment.
  • For example- turning off the computers when not in use.

 

Transport to avoid pollution

  • The company should encourage its employees to pool the vehicle or use a bicycle for transportation to prevent pollution.
  • For example-giving incentives to the employees who use a bicycle for transportation.

 

 

 

 

trending now

Trending now

This is a popular solution!

steps

Step by step

Solved in 3 steps

Blurred answer
Knowledge Booster
Introduction to Marketing ethics
Learn more about
Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, marketing and related others by exploring similar questions and additional content below.
Recommended textbooks for you
Principles Of Marketing
Principles Of Marketing
Marketing
ISBN:
9780134492513
Author:
Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:
Pearson Higher Education,
Marketing
Marketing
Marketing
ISBN:
9781259924040
Author:
Roger A. Kerin, Steven W. Hartley
Publisher:
McGraw-Hill Education
Foundations of Business (MindTap Course List)
Foundations of Business (MindTap Course List)
Marketing
ISBN:
9781337386920
Author:
William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:
Cengage Learning
Marketing: An Introduction (13th Edition)
Marketing: An Introduction (13th Edition)
Marketing
ISBN:
9780134149530
Author:
Gary Armstrong, Philip Kotler
Publisher:
PEARSON
MKTG 12:STUDENT ED.-TEXT
MKTG 12:STUDENT ED.-TEXT
Marketing
ISBN:
9781337407595
Author:
Lamb
Publisher:
Cengage
Contemporary Marketing
Contemporary Marketing
Marketing
ISBN:
9780357033777
Author:
Louis E. Boone, David L. Kurtz
Publisher:
Cengage Learning