IMC Strategy of Frutika before COVID-19 IMC media tools: Segmentation, Targeting and Positioning of Frutika before COVID-19 Traditional Media (ATL and BTL) of Frutika before COVID-19

MKTG 12:STUDENT ED.-TEXT
12th Edition
ISBN:9781337407595
Author:Lamb
Publisher:Lamb
Chapter9: Marketing Research
Section: Chapter Questions
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IMC Strategy of Frutika before COVID-19

IMC media tools:

  1. Segmentation, Targeting and Positioning of Frutika before COVID-19
  2. Traditional Media (ATL and BTL) of Frutika before COVID-19
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