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Imagine you've been asked to evaluate an organization's marketing practices. After your evaluation is complete, you must present your findings to the organization's board of directors. You must conduct an observation of a local store, food chain, or box store to identify what tactics the organization uses to influence people to buy services or products based on attributions, attitude development, biases, and factors such as gender or age. Focus on one section of the store and note how someone might be induced to buy a product because of how it's marketed or presented.

Imagine you've been asked to evaluate an organization's marketing practices. After your evaluation is complete, you must present your findings to the organization's board of directors. You must conduct an observation of a local store, food chain, or box store to identify what tactics the organization uses to influence people to buy services or products based on attributions, attitude development, biases, and factors such as gender or age. Focus on one section of the store and note how someone might be induced to buy a product because of how it's marketed or presented.

Ciccarelli: Psychology_5 (5th Edition)
Ciccarelli: Psychology_5 (5th Edition)
5th Edition
ISBN:9780134477961
Author:Saundra K. Ciccarelli, J. Noland White
Publisher:Saundra K. Ciccarelli, J. Noland White
Chapter1: The Science Of Psychology
Section: Chapter Questions
Problem 1TY
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Imagine you've been asked to evaluate an organization's marketing practices. After your evaluation is complete, you must present your findings to the organization's board of directors. You must conduct an observation of a local store, food chain, or box store to identify what tactics the organization uses to influence people to buy services or products based on attributions, attitude development, biases, and factors such as gender or age. Focus on one section of the store and note how someone might be induced to buy a product because of how it's marketed or presented.
Transcribed Image Text:Imagine you've been asked to evaluate an organization's marketing practices. After your evaluation is complete, you must present your findings to the organization's board of directors. You must conduct an observation of a local store, food chain, or box store to identify what tactics the organization uses to influence people to buy services or products based on attributions, attitude development, biases, and factors such as gender or age. Focus on one section of the store and note how someone might be induced to buy a product because of how it's marketed or presented.
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