Identify a Malaysian franchise company and an• international franchise company with the greatest potential for you to be part of in starting your own franchise business. Evaluate the opportunities by comparing the selected two franchise companies :through these questions ?What type of business or industry interests you⚫ is is in keeping with the general concept that you⚫
Identify a Malaysian franchise company and an• international franchise company with the greatest potential for you to be part of in starting your own franchise business. Evaluate the opportunities by comparing the selected two franchise companies :through these questions ?What type of business or industry interests you⚫ is is in keeping with the general concept that you⚫
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
Related questions
Question
Transcribed Image Text:Identify a Malaysian franchise company and an•
international franchise company with the greatest
potential for you to be part of in starting your own
franchise business. Evaluate the opportunities by
comparing the selected two franchise companies
:through these questions
?What type of business or industry interests you•
This is in keeping with the general concept that you.
should do something that you are actually interested in,
.or something that you love
What are the industries that have good or excellent•
?growth potential
Naturally, you would want to steer clear of industries•
that have no hope of becoming more profitable in the
.future
How feasible is the type of business in your specific•
?location or geographic area
Of course, even if a certain type of business has.
massive growth potential, if it won't work in the area
where you plan on setting up shop, you still won't be
.able to fully realize that potential
Expert Solution
This question has been solved!
Explore an expertly crafted, step-by-step solution for a thorough understanding of key concepts.
Step by step
Solved in 3 steps
Recommended textbooks for you
Principles Of Marketing
Marketing
ISBN:
9780134492513
Author:
Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:
Pearson Higher Education,
Marketing
Marketing
ISBN:
9781259924040
Author:
Roger A. Kerin, Steven W. Hartley
Publisher:
McGraw-Hill Education
Foundations of Business (MindTap Course List)
Marketing
ISBN:
9781337386920
Author:
William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:
Cengage Learning
Principles Of Marketing
Marketing
ISBN:
9780134492513
Author:
Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:
Pearson Higher Education,
Marketing
Marketing
ISBN:
9781259924040
Author:
Roger A. Kerin, Steven W. Hartley
Publisher:
McGraw-Hill Education
Foundations of Business (MindTap Course List)
Marketing
ISBN:
9781337386920
Author:
William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:
Cengage Learning
Marketing: An Introduction (13th Edition)
Marketing
ISBN:
9780134149530
Author:
Gary Armstrong, Philip Kotler
Publisher:
PEARSON
Contemporary Marketing
Marketing
ISBN:
9780357033777
Author:
Louis E. Boone, David L. Kurtz
Publisher:
Cengage Learning