I am driving alone in the desert when I notice that my radiator is overheating. Fortunately I find a gasoline station, but they don't have any radiator fluid. A guy who works there says he has 5 gallons of antifreeze and a 10 gallon container for water and that he will sell me both for $50. Because l'm desperate to get to the next town, I pay the guy. This would be an example of the effect a Linfluence might have on the consumer's purchase decision. A Psychological В Situational C External environmental D Sub-Cultural
I am driving alone in the desert when I notice that my radiator is overheating. Fortunately I find a gasoline station, but they don't have any radiator fluid. A guy who works there says he has 5 gallons of antifreeze and a 10 gallon container for water and that he will sell me both for $50. Because l'm desperate to get to the next town, I pay the guy. This would be an example of the effect a Linfluence might have on the consumer's purchase decision. A Psychological В Situational C External environmental D Sub-Cultural
Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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Transcribed Image Text:I am driving alone in the desert when I notice that my
radiator is overheating. Fortunately I find a gasoline
station, but they don't have any radiator fluid. A guy
who works there says he has 5 gallons of antifreeze
and a 10 gallon container for water and that he will
sell me both for $50. Because l'm desperate to get to
the next town, I pay the guy. This would be an
example of the effect a
Linfluence might have on
the consumer's purchase decision.
A
Psychological
В
Situational
C
External environmental
D
Sub-Cultural
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