How do hotel integrate online and social media touchpoints, customer information, and insights across the entire hotel to optimize hotel operations?

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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1. How do hotel integrate online and social media touchpoints, customer information, and insights across the entire hotel to optimize hotel operations?

2. What should the hotel do to make sure they are putting the customer at the center of their supply chain planning and execution every time?

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Hotels are now more than just a place to stay. They have become an experience. With the rise in competition, hotels have to be more innovative with their services and amenities in order to attract customers.

 

 

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