Fill in descriptions of the characteristics and examples, pros, cons, and recommended etiquette of each communication channel. COMMUNICATION CHANNEL CHARACTERISTICS AND EXAMPLES  PROS CONS ETIQUETTE FOR MANAGERS AND STAFF Personal E-Mail         Company-Wide E-Mail         Phone Call

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Fill in descriptions of the characteristics and examples, pros, cons, and recommended etiquette of each communication channel.

COMMUNICATION CHANNEL

CHARACTERISTICS AND EXAMPLES 

PROS

CONS

ETIQUETTE FOR MANAGERS AND STAFF

Personal E-Mail

 

 

 

 

Company-Wide E-Mail

 

 

 

 

Phone Call

 

 

 

 

Teleconference

 

 

 

 

Virtual Meeting or Web Conference

 

 

 

 

Face-to-Face Meeting

 
 
 

 

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