Explain how companies manage existing productsthrough line extensions and product modifications.

Q: multi-product company differs from a company selling a single product

A: Break-even analysis: The break-even analysis evaluates the fixed cost concerning the profit gained…

Q: Please provide a clear example to explain the difference between "Brand extension" and "

A: Company will create value for customers and shareholders. It will create value for shareholders in…

Q: What are the advantages of Brand Extension ?

A: Introduction : Brand expansion is the process by which a company launches a new product under its…

Q: . Discuss various stages in the product life cycle

A: A product life cycle is that the cycle that a product goes through, from development to say no.It's…

Q: Identify four ways of expanding a product line, anddiscuss two risks that product-line extensions…

A: А  рrоduсt  line  is  а  grоuр  оf  relаted  рrоduсts  аll  mаrketed  under  а  single  brаnd  nаme…

Q: Define product line and product mix and distinguish between the two.

A: Product line: It means the category of products related to each other which are sold under the same…

Q: What are the primary functions of packaging, and how do they vary across different types of…

A: Packaging serves many important functions regardless of the product. However, the importance and…

Q: innovative packaging designs and their impact on consumer perception and brand identity

A: Packaging design refers to the creative and strategic process of designing the visual and structural…

Individual Branding

Individual branding is a marketing strategy companies can use to associate each individual product with its own brand. This strategy helps in protecting a company’s other products if one of them fails or does not gain a great significance in the market.