Eco-Friendly Laptop Bag: Create a laptop bag made entirely from recycled materials, such as plastic bottles or old clothing. Your group (3- 4 members) is required to prepare a marketing plan about Eco-Friendly Laptop Bag . The marketing plan must consist of the following: • Topic 1: Business background a. Demographic profile of the business and owner b. Product or service offered • Topic 2: Competitors a. Identify two or three competitors (within 5 km for service) b. Describe the strengths of each competitor • Topic 3: The Consumer a. Describe the target market profile • Topic 4: The Marketing Plan for Year ● 2024
Eco-Friendly Laptop Bag: Create a laptop bag made entirely from recycled materials, such as plastic bottles or old clothing. Your group (3- 4 members) is required to prepare a marketing plan about Eco-Friendly Laptop Bag . The marketing plan must consist of the following: • Topic 1: Business background a. Demographic profile of the business and owner b. Product or service offered • Topic 2: Competitors a. Identify two or three competitors (within 5 km for service) b. Describe the strengths of each competitor • Topic 3: The Consumer a. Describe the target market profile • Topic 4: The Marketing Plan for Year ● 2024
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
Related questions
Question
![Eco-Friendly Laptop Bag: Create a
laptop bag made entirely from
recycled materials, such as plastic
bottles or old clothing. Your group (3-
4 members) is required to prepare a
marketing plan about Eco-Friendly
Laptop Bag . The marketing plan must
consist of the following:
• Topic 1: Business background a.
Demographic profile of the business
and owner b. Product or service
offered
• Topic 2: Competitors a. Identify two
or three competitors (within 5 km for
service) b. Describe the strengths of
each competitor
• Topic 3: The Consumer a. Describe
the target market profile
●
• Topic 4: The Marketing Plan for Year
2024](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2F74c42890-0952-443c-b153-eac2b82aca6a%2F70c8247e-9d62-405b-85d0-1b2ffca38448%2Fj3zp62a_processed.jpeg&w=3840&q=75)
Transcribed Image Text:Eco-Friendly Laptop Bag: Create a
laptop bag made entirely from
recycled materials, such as plastic
bottles or old clothing. Your group (3-
4 members) is required to prepare a
marketing plan about Eco-Friendly
Laptop Bag . The marketing plan must
consist of the following:
• Topic 1: Business background a.
Demographic profile of the business
and owner b. Product or service
offered
• Topic 2: Competitors a. Identify two
or three competitors (within 5 km for
service) b. Describe the strengths of
each competitor
• Topic 3: The Consumer a. Describe
the target market profile
●
• Topic 4: The Marketing Plan for Year
2024
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