Describe how Porter's model of competitive forces is affected by the Internet and information systems and how Save Mart Cash & Carry can use this model to gain a competitive edge.

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter15: Retailing, Direct Marketing, And Wholesaling
Section15.2: Lowe’s Taps Technology For Retailing Edge
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Describe how Porter's model of competitive forces is affected by the Internet and information systems and how Save Mart Cash & Carry can use this model to gain a competitive edge.

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9780357033791
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