Critical Thinking Cost-plus pricing used to be the mostcommon approach to setting prices in the marketplace. Ithas the advantages of being simple and ensuring that aprofit margin is achieved on every unit sold. However, ashighlighted in the chapter, there are alternative approaches to setting prices.Do you think that cost-plus pricing is still applicablein today’s world, or are there more suitable approachesto setting prices? For what type of products or industries do you think cost-plus pricing can still be used effectively?
Critical Thinking Cost-plus pricing used to be the mostcommon approach to setting prices in the marketplace. Ithas the advantages of being simple and ensuring that aprofit margin is achieved on every unit sold. However, ashighlighted in the chapter, there are alternative approaches to setting prices.Do you think that cost-plus pricing is still applicablein today’s world, or are there more suitable approachesto setting prices? For what type of products or industries do you think cost-plus pricing can still be used effectively?
Chapter1: Making Economics Decisions
Section: Chapter Questions
Problem 1QTC
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Question
Critical Thinking Cost-plus
common approach to setting prices in the marketplace. It
has the advantages of being simple and ensuring that a
profit margin is achieved on every unit sold. However, as
highlighted in the chapter, there are alternative approaches to setting prices.
Do you think that cost-plus pricing is still applicable
in today’s world, or are there more suitable approaches
to setting prices? For what type of products or industries do you think cost-plus pricing can still be used effectively?
Expert Solution
Step 1
Cost plus pricing is a method of pricing where it is ensured that all costs are covered, and the entrepreneur is provided with minimum acceptable profit.
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