correct? A. Firms that use large amounts of operating leverage will find that their EBIT will be more variable than firms that do not. B. If a 20% change in sales results in a 10% change in EBIT, we would say that the degree of operating leverage (DOL) is 2. C. The use of higher debt financing concentrates the firm’s business risk onto more shareholders, making the stock less risky. D. All the answers are correct. E. If a firm’s operating costs

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
icon
Related questions
Question

1 a) Which of the following statements is correct?

A. Firms that use large amounts of operating leverage will find that their EBIT will be more variable than firms that do not.

B. If a 20% change in sales results in a 10% change in EBIT, we would say that the degree of operating leverage (DOL) is 2.

C. The use of higher debt financing concentrates the firm’s business risk onto more shareholders, making the stock less risky.

D. All the answers are correct.

E. If a firm’s operating costs are all variable, then any variation in sales will be less than the variation in EBIT.

------------------------------------------------------------------------------------------------------------------------------------

1 b)Which of the following statements is incorrect?

A. We would say that a firm with the high variability of EBIT has high levels of business risk.

B. If a firm is selling widgets for $30 per unit, while variable costs are $20 per unit and fixed costs total $100,000, then the firm must sell 10,000 units to be at operating break even.

C. We can measure financial leverage by comparing the percentage change in EBIT to a given percentage change in fixed assets.

D. Managers need to be aware that they face both business risk and financial risk, and that both affect the stock’s beta.

E. All the answers are correct except one.

Expert Solution
trending now

Trending now

This is a popular solution!

steps

Step by step

Solved in 4 steps

Blurred answer
Knowledge Booster
Financial statements
Learn more about
Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, marketing and related others by exploring similar questions and additional content below.
Similar questions
  • SEE MORE QUESTIONS
Recommended textbooks for you
Principles Of Marketing
Principles Of Marketing
Marketing
ISBN:
9780134492513
Author:
Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:
Pearson Higher Education,
Marketing
Marketing
Marketing
ISBN:
9781259924040
Author:
Roger A. Kerin, Steven W. Hartley
Publisher:
McGraw-Hill Education
Foundations of Business (MindTap Course List)
Foundations of Business (MindTap Course List)
Marketing
ISBN:
9781337386920
Author:
William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:
Cengage Learning
Marketing: An Introduction (13th Edition)
Marketing: An Introduction (13th Edition)
Marketing
ISBN:
9780134149530
Author:
Gary Armstrong, Philip Kotler
Publisher:
PEARSON
MKTG 12:STUDENT ED.-TEXT
MKTG 12:STUDENT ED.-TEXT
Marketing
ISBN:
9781337407595
Author:
Lamb
Publisher:
Cengage
Contemporary Marketing
Contemporary Marketing
Marketing
ISBN:
9780357033777
Author:
Louis E. Boone, David L. Kurtz
Publisher:
Cengage Learning