Choose any successful organization for example Apple, Tapal, Ufone, Allied bank, Adidas, Goggle, Dell, IBM, Microsoft, Amazon, Mercedes, Pepsi. Sony, LG, Unilever, Macdonald, KFC, Toyota, Yamaha, Lipton, Pizza hut, National foods, Nestle, LOREAL Khaddi, Nishat, House of Habib, any bank, etc,. and answer the following questions a) Why was that organization was so successful?

Marketing
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ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter3: The Marketing Environment
Section3.2: Dollar General Uses Buying Power To Target Markets
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Choose any successful organization for example Apple, Tapal, Ufone, Allied bank, Adidas, Goggle, Dell, IBM, Microsoft, Amazon, Mercedes, Pepsi. Sony, LG, Unilever, Macdonald, KFC, Toyota, Yamaha, Lipton, Pizza hut, National foods, Nestle, LOREAL Khaddi, Nishat, House of Habib, any bank, etc,. and answer the following questions

a) Why was that organization was so successful?

b) How does that organization differ from other competitive organizations?

c)How could that organization attract their customers?

d) What are the challenges they may encounter in future?

e) Describe the job specialization used there. Is it efficient and effective? Why or why not? How could it be improved?

f) Assess their culture by looking at the following aspect Like physical design, symbols, words, stories, policies etc. 

g) Assume that youre the top manager in that organization. What types of information from environmental scanning do you think would be important to you? Where would you find this information? 

h) Now assume that youre a first-level manager in this organization. Would the types of information youd get from environmental scanning change? Explain.

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