Assessment of a company's marketing strategy.

Q: An important part of every company's marketing strategy is enhancing and improving customer…

A: Customer retention management is the act of keeping in touch with existing customers in order to…

Q: elopment of a mar

A: Most business owners consider creating a strong business plan, but they hardly ever consider a…

Q: How is a marketing-oriented firm different from a production-oriented firm or a sales-oriented firm?

A: Marketing Oriented firm develops its business and products around the needs of the customer by…

Q: Describe how the marketing concept differs from the other marketing management orientations.

A: The marketing management orientation is the strategy that a company implements to satisfy the…

Q: Describe the criteria for stating good marketing objectives.

A: Marketing objectives are the goals of the organization related to the promotion of a…

Q: Brief introduction to explain what a marketing plan is

A: Marketing is the activity the firm takes up, to build customers. In here the firm tries to create…

Q: What are the main components of a marketing plan ?

A: Introduction:  An organization's advertising strategy for generating leads and reaching its target…