Asked a few participants to provide you some data for a Psychology class by giving you words they associate to the word "crunch." Ask them to provide some associations that occur to them when they hear the word "crunch" and record them on a sheet of paper. Now, tell them this story as part of your class: Of course, I don't actually have a phobia, but I do have a rather intense dislike that will show you what I mean by a conditioned emotional response. Now, I really don't mind most insects, like ants and tomato bugs. I even think spiders are fine, although most people don't care for them. But what I really can't stand...what really gets my skin crawling are certain kinds of bugs. You know the ones I mean...they creep around at night, when you can't see them, and they like dark places, and hide in sewers. I'm talking about those black water bugs, and cockroaches, too. I really dislike them. Now I understand that they don't carry disease, so that if a cockroach walked over your dinner plate, it wouldn't be that bad a thing, but I still don't like them. And the thing I really hate about them is that they've got these hard shells, so that if you step on them, they go "crunch" (when you say crunch, do so with some dramatic flair and emphasis). Did this demonstration elicit groaning or physical discomfort (in other words, produce a conditioned emotional response) to the word "crunch?" Go back over the original associations produced to the word “crunch” with your participants and ask if the word “crunch” initially produced the conditioned emotional response. They probably had not provided you that emotional reaction when first asked for their association to the word “crunch.” Why didn’t the word “crunch” initially produce the conditioned emotional response and how did this response become established.
Asked a few participants to provide you some data for a Psychology class by giving you words they associate to the word "crunch." Ask them to provide some associations that occur to them when they hear the word "crunch" and record them on a sheet of paper.
Now, tell them this story as part of your class:
Of course, I don't actually have a phobia, but I do have a rather intense dislike that will show you what I mean by a conditioned emotional response. Now, I really don't mind most insects, like ants and tomato bugs. I even think spiders are fine, although most people don't care for them. But what I really can't stand...what really gets my skin crawling are certain kinds of bugs. You know the ones I mean...they creep around at night, when you can't see them, and they like dark places, and hide in sewers. I'm talking about those black water bugs, and cockroaches, too. I really dislike them. Now I understand that they don't carry disease, so that if a cockroach walked over your dinner plate, it wouldn't be that bad a thing, but I still don't like them. And the thing I really hate about them is that they've got these hard shells, so that if you step on them, they go "crunch" (when you say crunch, do so with some dramatic flair and emphasis).
Did this demonstration elicit groaning or physical discomfort (in other words, produce a conditioned emotional response) to the word "crunch?"
Go back over the original associations produced to the word “crunch” with your participants and ask if the word “crunch” initially produced the conditioned emotional response. They probably had not provided you that emotional reaction when first asked for their association to the word “crunch.”
Why didn’t the word “crunch” initially produce the conditioned emotional response and how did this response become established.
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