Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Question

Transcribed Image Text:Answer each of these questions:
1. What are some goods that your neighborhood post office offers?
2. What are some services it offers?
3. What specific characteristics did you consider when classifying which of these were goods, and which were services?
Please number your response for each question (1, 2, and 3).
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