Apple uses a standardization strategy at international market because its products do not have to be customized for local users. True False If false, give the good answer: course: export of services
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Apple uses a standardization strategy at international market because its products do not have to be customized for local users.
- True
- False
If false, give the good answer:
course: export of services
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Solved in 2 steps
- What is a Total Product and what is its relevance for global marketing efforts? What is the Issue of Standardized versus Adapted products? In what situations standardization approach will be justified?7. At what stage in the international product life cycle does a country usually import foreign goods? a) Phase I b) Phase II c) Phase III d) Phase IV Phase Va)Korean company has been exporting cosmetics to the European Union for the last 25 years. The EU market represents 55% of the company's revenue. What would be the possible business strategy and entry mode for the company (and why) if the EU implements a 45% tariff/toll on Korean goods? b)Suppose that this cosmetics-producing company is Korean Beauty, a brand which is already well-known in many countries. If a company would like to maintain the brand familiarity, what would be the possible business strategies for the company to enter the market of Brazil?
- This is about the development of new products in international markets. Remember that products are defined or refer to goods and services. You must answer the following questions: How are standardization and adaptation strategies applied in SMEs that pursue the internationalization of their products? Define in your own words the concept of marketing in terms of the local and international context.Outline and discuss the various market entry modes that the motor vehicle companies listed in the case can use to potentially enter a foreign market with their low-cost vehicles. In making the decision on the entry mode approach to take, what are the major considerations that need to be taken into account? (No more than 1 page). Chicago Referencing 1.5 spacing 12 Font sizesource: (http://www.engineeringnews.co.za/article/toyota-shares-800-localisation-opportunitieswith-south-african-suppliers-2018-06-29) Toyota prides itself on providing consumers with quality vehicles. Discuss the concept of quality and why Toyota should source the right quality of parts and components from suppliers.
- With the example of an appropriate product, explain the behaviour of production, consumption, export and import of a product using Vernon's International Product Life Cycle Theory in advanced nations and least developing nations.This is a three-part question. 1. International companies must decide how much to adapt their marketing strategy to fit local conditions. Discuss the advantages and disadvantages of standardization and localization strategies. 2. Identify and describe the product adaptation strategies that a firm might employ, and 3. Evaluate the localization methods that a company of your choice has adopted to better meet the needs of a foreign market that is has entered. Please provide details and supply references.CNN/money posted an online article with the headline "Every US-made car is an import." Explain what they mean by that statement.
- Direct export mode occurs when the manufacturer uses independent organizations located in the others countries. True False If false, give the good answer: course: export of servicesPepsiCo, Inc. is an American multinational food, snack and beverage corporation headquartered in New York. It offers same product line and uses same marketing strategy across various countries. Analyse the international marketing approach used. Select one: a. Customization of the product b. Standardisation of the product c. Global approach for product d. Ethnocentric approachCountry Market Assessment-Under Armour Apparel Under Armour is at the forefront of its industry producing performance apparel for men, women, and youth. The company provides products from everyday wear to just about any sport activity in virtually all climates and conditions. The company has made itself known over the past 10 years by putting quality first for its customers. Headquartered in Baltimore, Maryland, Under Armour continues to grow as a strong competitor in the industry with offices located in many areas of the world, including Denver, Colorado; Toronto, Canada; Hong Kong, China; and London, England. You will be reviewing some of the steps Under Armour makes when it begins to enter a foreign market. Firms must assess the viability of various potential foreign markets before choosing to enter. Four sets of criteria are necessary to assess a country's market. They are economic analysis, infrastructure and technological analysis, government actions or inactions, and…