Andy Mendoza makes handcrafted dolls, which he sells at craft fairs. He is considering mass-producing the dolls to sell in stores. He estimates that the initial investment for plant and equipment will be $15,000, while labor, materials, packaging, and shipping will be about $4 per doll. He has determined that monthly sales volume is related to price, according to the following equation: v = 1000 - 20p + (1000/p) Find the optimal price, the optimal volume, and the
Andy Mendoza makes handcrafted dolls, which he sells at craft fairs. He is considering mass-producing the dolls to sell in stores. He estimates that the initial investment for plant and equipment will be $15,000, while labor, materials, packaging, and shipping will be about $4 per doll. He has determined that monthly sales volume is related to price, according to the following equation: v = 1000 - 20p + (1000/p) Find the optimal price, the optimal volume, and the
Managerial Economics: Applications, Strategies and Tactics (MindTap Course List)
14th Edition
ISBN:9781305506381
Author:James R. McGuigan, R. Charles Moyer, Frederick H.deB. Harris
Publisher:James R. McGuigan, R. Charles Moyer, Frederick H.deB. Harris
Chapter1: Introduction And Goals Of The Firm
Section: Chapter Questions
Problem 2.2CE
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