All of these are among the actions suggested by the Four Actions Grid used in forming a blue ocean strategy except which? Multiple Choice   factors to be concentrated   factors to be raised   factors to be eliminated   factors to be created   factors to be reduced

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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All of these are among the actions suggested by the Four Actions Grid used in forming a blue ocean strategy except which?

Multiple Choice
  •  
    factors to be concentrated
  •  
    factors to be raised
  •  
    factors to be eliminated
  •  
    factors to be created
  •  
    factors to be reduced
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