6. All of the following factors influence media selection EXCEPT:Rating pointsO Promotional objectivesO Audience selectivityO Cooperative advertisingO Target market As discussed in class, one product-related factor that affects the promotionmix is:O amount of informationO budgetO competitors' actionsO type of buying decisionO branding strategy

All of the following factors influence media selection except: 1. Rating points 2. Promotional…

Answered: All of the following factors influence…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Q17 Interpret the correct definition of “practicable" according to OSHA 1994. I. II. Practical having regard to the severity of the hazard or risk in question. Practical having regard to the state of knowledge about the hazard or risk and any way of removing or mitigating the hazard or risk. Practical having regard to the availability and suitability of ways to remove or mitigate the hazard or risk. Practical having regard to the cost of removing or mitigating the hazard or risk. III. IV. (a) I, II and III. (b) П, II and IV. (c) I, III and IV. (d) I, II, Ш and IV.
Q1. An LMN sugar mill company, department stores wish to purchase 10,000 handbags of which 2,000 are of style A, 2,000 are of style B, 3,000 of style C and 3,000 are of style D. Four manufacturers P, Q, R and S bid to supply not more than the following quantities, all styles combined. P= 1,500, Q = 2,600, R = 3,500 and S = 3,000. The following table gives the cost per handbag of each style of the bidders in RO. per handbag: Style Manufacturers P Q R S A 9 12 10 8 B 10 11 9 7 C 8 10 7 10 D 10 9 9 8 Use the transportation model to determine how should orders to be placed by the department store to minimize the total cost? Compare transportation cost by both models(NWCR and LCM)
D & R A1 10 - 6 Question 10. Minimum Variance Commodity Hedge Choc Full of Good Inc., a producer of powdered hot chocolate, has just received a large order that will require the purchase of 800 metric tons of cocoa in 3 months. The current spot price of cocoa is US $3,055 per metric ton. The standard deviation of the change in spot cocoa price is 0.2. Mr. Dulce, the CFO of Choc Full, is considering a minimum-variance hedge of this future cocoa purchase using the three-month cocoa futures contract. The contract size is 10 metric tons. The standard deviation of the change in cocoa futures price is 0.25. The covariance between the change in the spot and futures cocoa price is 0.035. The annually compounded interest rate faced by the company is 5%, the three-month storage cost is $2.5 per metric ton, and the convenience yield is $0.5 per metric ton. What is the estimated effectiveness of this minimum variance hedge?
A.3 Yellowburn University, a not-for-profit higher education organization, has the following mission statement: ‘We aim to deliver excellent tuition in state-of-the-art facilities to help develop socially responsible students and to contribute to global academic research.’ Which TWO of the following would be appropriate objectives to fit in with this mission? To deliver the best possible lessons. Each member of staff is to write two research papers for publication over the next two years. To increase car parking space at the university by 10% in the next 12 months to improve access. To get 15% of all students to receive first class honors degrees each year. To ensure 100% attendance from all students for every lecture.
F1. Subject :- finance a business worth $125,000 is expected to grow at 3% per year compounded annually for the next 2 years. Find the expected future value.
f1. Subject :- Accounting
Q1. General Appliance Corp. produces refrigerators at three plants: Marietta, Minneapolis and Phoenix. They ship them to major retail outlets in Chicago, Los Angeles and New York City. The accounting, production and marketing departments have provided the following information in the given tables; Plant capacities over the next planning period, retail outlet demand and unit cost of shipping between any plant and retail outlet. The company would like to minimize the cost of their transportation network by identifying how many units to ship between each plant and retail outlet. 1. Formulate this linear optimization problem by clearly listing the decision variables, objective function and constraints. 2. Create a spreadsheet model for this problem and solve it using Solver. What is the minimum cost? Plant Supply Marietta 1200 Minneapolis 800 Phoenix 1600 Retail Outlet Demand Chicago 650 Los Angeles 1450 New York City 1500…
3. If the fiscally break-even value for a home is $300,000, and the land price is $350,000 per acre, the minimum lot size would be а. 1/4 аcre b. 1/3 асre c. 1/5 acre d. 1/6 acre
hh.2
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All of the following factors influence media selection EXCEPT: O Rating points O Promotional objectives O Audience selectivity O Cooperative advertising O Target market