Advantage of naturalistic observation?

Ciccarelli: Psychology_5 (5th Edition)
5th Edition
ISBN:9780134477961
Author:Saundra K. Ciccarelli, J. Noland White
Publisher:Saundra K. Ciccarelli, J. Noland White
Chapter1: The Science Of Psychology
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Advantage of naturalistic observation?

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INTRODUCTION

Psychology is defined as the scientific study of behavior and mental processes. Hence it applies scientific approach to define, comprehend and interpret concepts of behavior as well as the effects of biological and cognitive operations. Certain kinds of research techniques are used for data collection like interview, recording responses, questionnaires, interventions etc. Every research technique has its different contribution and limitation in this aspect. Choice of the method to be applied mostly relies upon the sort of  stimulus response relation to be analyzed.

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