According to Table 8-2, what is the advertising budget constraint? ( A 800T + 1000N + 400R < 10,000 B) 7000T + 8500N + 3000R < 10,000 (c) 10T + 7N + 20R < 10,000 800T + 1000N + 400R 2 10,000 E 10T + 7N + 20R 2 10,000
According to Table 8-2, what is the advertising budget constraint? ( A 800T + 1000N + 400R < 10,000 B) 7000T + 8500N + 3000R < 10,000 (c) 10T + 7N + 20R < 10,000 800T + 1000N + 400R 2 10,000 E 10T + 7N + 20R 2 10,000
Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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Transcribed Image Text:Diamond Jeweler's is trying to determine how to advertise in order to maximize their exposure. Their weekly advertising
budget is $10,000. They are considering three possible media: tv, newspaper, and radio. Information regarding cost and
exposure is given in the table below:
f8g1q40g1.gif
audience
maximum
reached
cost per
ads per
per ad
7,000
Medium
ad ($)
week
TV
800
10
Newspaper
Radio
8,500
1000
7
3,000
400
20
Let T= the # of tv ads, N = the # of newspaper ads, and R= the # of radio ads
According to Table 8-2, what is the advertising budget constraint?
A) 800T + 1000N + 400R < 10,000
B) 7000T + 8500N + 3000R < 10,000
10T + 7N + 20R < 10,000
D 800T + 1000N + 400R 2 10,000
E) 10T + 7N + 20R 2 10,000
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