(a) What is the ideal value? i. ii. (10, 10, 10, 10, 10, 10) (10, 10, 10, 0, 10, 10) (10, 10, 10, -10, 10, 10) iv. (9, 9, 10, 5, 9, 10) (9, 9, 10, 3, 9, 10)
(a) What is the ideal value? i. ii. (10, 10, 10, 10, 10, 10) (10, 10, 10, 0, 10, 10) (10, 10, 10, -10, 10, 10) iv. (9, 9, 10, 5, 9, 10) (9, 9, 10, 3, 9, 10)
Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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Question
![Case Description 1
A retail giant is planning to build a new retail store in a Northeastern state. The company's analytic
team is considering communities A, B, and C for the new store. Actual site selection will be done
at a later date after the community selection is complete. The marketing analytics group selected
the criteria shown in the following table:
Communities
Criteria
A
B
с
2
8
9
Labor Supply
Transportation
8
7
9
Proximity to a distribution center
3
10
5
Cost of land/acre ($1000's)
3
4
5
9
7
7
Housing
Community Attitude
10
8
5
For each criterion, a larger number indicates a higher preference, except for the cost metric.
Answer question (a) using the information provided in Case Description 1.
(a) What is the ideal value?
i.
(10, 10, 10, 10, 10, 10)
(10, 10, 10, 0, 10, 10)
ii.
iii.
(10, 10, 10, 10, 10, 10)
iv.
(9, 9, 10, 5, 9, 10)
V.
(9, 9, 10, 3, 9, 10)](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2Fcf7428e1-3114-4898-86bf-7061418e8923%2F0cd9a71f-de25-4908-80d0-e1e1ab425d03%2Fs62bzfn_processed.png&w=3840&q=75)
Transcribed Image Text:Case Description 1
A retail giant is planning to build a new retail store in a Northeastern state. The company's analytic
team is considering communities A, B, and C for the new store. Actual site selection will be done
at a later date after the community selection is complete. The marketing analytics group selected
the criteria shown in the following table:
Communities
Criteria
A
B
с
2
8
9
Labor Supply
Transportation
8
7
9
Proximity to a distribution center
3
10
5
Cost of land/acre ($1000's)
3
4
5
9
7
7
Housing
Community Attitude
10
8
5
For each criterion, a larger number indicates a higher preference, except for the cost metric.
Answer question (a) using the information provided in Case Description 1.
(a) What is the ideal value?
i.
(10, 10, 10, 10, 10, 10)
(10, 10, 10, 0, 10, 10)
ii.
iii.
(10, 10, 10, 10, 10, 10)
iv.
(9, 9, 10, 5, 9, 10)
V.
(9, 9, 10, 3, 9, 10)
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