A large range of home appliances and equipment may now be remotely connected and controlled thanks to recent technological breakthroughs. Do we expect to see a substantial shift in how much time companies spend online as a direct consequence of the widespread adoption of wireless information appliances and services? Why?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
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A large range of home appliances and equipment may now be remotely connected and controlled thanks to recent technological breakthroughs. Do we expect to see a substantial shift in how much time companies spend online as a direct consequence of the widespread adoption of wireless information appliances and services? Why?

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