A large national restaurant chain was moving into a new community and looking for ways to promote itself. It decided to sponsor a local Little League team, give out free samples during the games, and purchase the team's uniforms with the company logo on them. Which action is the company using to influence its environment?

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
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A large national restaurant chain was moving
into a new community and looking for ways to
promote itself. It decided to sponsor a local
Little League team, give out free samples
during the games, and purchase the team's
uniforms with the company logo on them.
Which action is the company using to
influence its environment?
Multiple Choice
voluntary action
coalition
cooptation
competitive
aggression
public relations
Transcribed Image Text:A large national restaurant chain was moving into a new community and looking for ways to promote itself. It decided to sponsor a local Little League team, give out free samples during the games, and purchase the team's uniforms with the company logo on them. Which action is the company using to influence its environment? Multiple Choice voluntary action coalition cooptation competitive aggression public relations
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