A firm's current competition, suppliers, customers, and the threat of new entrants or of substitutes are all elements in the: Question 5Select one: A. Task environment B. Peters model for organizational excellence C. Microenvironment D. Porter model for competitive analysis E. Industrial microenvironment

A firm's current competition, suppliers, customers, and the threat of new entrants or of substitutes are all elements in the: Question 5Select one: A. Task environment B. Peters model for organizational excellence C. Microenvironment D. Porter model for competitive analysis E. Industrial microenvironment

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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