______ is a marketing function where the customers' needs and wants are examined and evaluated so the business can offer the best products, at the best prices, to suit the needs of their consumers.

Q: organization assesses the value of doing research, it has to consider all of the following except…

A: Ans- a) How to increase research expenditure     “Organizational Research” is defined as research…

Q: At times, _______ ___ of marketing technology tools tend to spam multiple areas of search analytics,…

A: The Scope: This term refers to the extent or range of marketing technology tools and their…

Q: When compared to consumer markets, business markets are ________. Select one: a. smaller b. somewhat…

A: Answer- d) Huge   Business markets refer to organizations, businesses or entities that acquire…

Q: Among the Integrated Marketing Mix tools, this method ________ refers to any “short-term” incentives…

A: Sales promotion is a short term incentives to encourage the purchase or sale of a product or…

Q: You are a supervisor in the marketing department. One of your employees works in an Assistant…

A: Fair Labour Standards Act is a federal law that protects the workers from unfair wages or pays…

Q: Among the Integrated Marketing Mix tools, ________ type occurs when a firm's sales force make…

A: Selling are of different types by which different companies tries to sell their goods and services…

Q: Lizeth was hired by the Forever 21 Corporation to conduct _______________________. Her title is Head…

A: Production refers to conversion of raw substance in to something that can provide utility. It…

Q: The authors of "A Step Toward Making Your Company More Sustainable" argue that ___________.…

A: An environmentally sustainable model is necessary for the long-term survival and growth of a…

Q: When a customer has purchased a car for himself, it is called as_____________ a. Organizational…

A: Purchasing a product or service for own self is related to the concept of personal consumption.

Q: ___________ To implement the marketing concept, the firm must mobilize its marketing resources toa.…

A: Marketing strategies gives suitable path through which business limited resources could be used in…

Q: means designing and shaping the socio economic process in such a way to achieve an objective

A: answer - economic planning means designing and shaping the socio-economic process in such a way to…

Q: When we practice _____, we arrange for a product to occupy a clear, distinctive, and desirable place…

A: Brand awareness  Brand awareness is the measurement of how familiar consumers are with a specific…

Q: The selling process consists of several steps that the salesperson must master, focusing on the…

A: The objective of the question is to identify the primary goals of the selling process that a…

Q: _____ is the level of necessaries, comforts, and luxuries that a person is accustomed to enjoying.…

A: Standard of living  Explanation:The level of material comfort and well-being that people or groups…

Q: Market segmentation allows the company to _____. a.

A: Market segmentation allows the company to _____. d. provide the best products or services that will…

Q: _________factors are factors that contribute to winning business from customers. Whereas,…

A: Entrepreneurship is defined as a task of setting up a business by taking considerable financial…

Q: Incoterms determine ________. Group of answer choices When the shipper will send the cargo Which…

A: Set of 11 internationally recognized rules which talk about the responsiblity of both seller of…

Q: Fill in the blank. The process of ________________occurs when an impartial third party makes a…

A: Mediation is the interactive and structured method or process used for resolving the dispute or the…

Q: The product development and diversification strategies are similar in that ________.   both…

A: Product development refers to the all the stages involved in bringing a product idea through market…

Q: On your home owners policy ________ protects any personal property thats owned or used by the…

A: On your homeowner's policy ________ protects any personal property that’s owned or used by the…

Q: A _______________ orientation helps to redefine the marketers’ focus by encouraging them to broadly…

A: The entities such as employees, regulators, shareholders, customers and the communities constitute…

Q: The direct approach is an appropriate strategy for ______. Group of answer choices bad news neutral…

A: In an organization, the management and the employees should have smooth communication. An…

Q: A market segment that is large enough or profitable enough to serve is ________. A. accessible B.…

A: A segment is a portion of the large audience. The market segment is the audience to whom the company…