3. Consider this sales promotion from Starbucks. What type of sales promotion is it? (Highlight one answer) a. Coupon b. Premium c. Contest d. Sweepstakes e. Samples f. Loyalty Program g. Rebates Explain your answer using course concepts:
3. Consider this sales promotion from Starbucks. What type of sales promotion is it? (Highlight one answer) a. Coupon b. Premium c. Contest d. Sweepstakes e. Samples f. Loyalty Program g. Rebates Explain your answer using course concepts:
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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