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2.What layout features stand out? 3.Which layout features seem to be in place for efficiency vs. aesthetics? 4.ls there anything that is not appealing? 5.Does something about the layout in particular cause the students to choose that restaurant over others? 非

2.What layout features stand out? 3.Which layout features seem to be in place for efficiency vs. aesthetics? 4.ls there anything that is not appealing? 5.Does something about the layout in particular cause the students to choose that restaurant over others? 非

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Restaurant 1.Instructors could ask students to identify three or so local restaurants and then comment on the respective layouts. (Draw the layout and/or take pictures) 2.What layout features stand out? 3.Which layout features seem to be in place for efficiency vs. aesthetics? 4.ls there anything that is not appealing? 5.Does something about the layout in particular cause the students to choose that restaurant over others?
Transcribed Image Text:Restaurant 1.Instructors could ask students to identify three or so local restaurants and then comment on the respective layouts. (Draw the layout and/or take pictures) 2.What layout features stand out? 3.Which layout features seem to be in place for efficiency vs. aesthetics? 4.ls there anything that is not appealing? 5.Does something about the layout in particular cause the students to choose that restaurant over others?
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