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Management

19 Identify the people who popularized the balance scorecard. a. Moore b. Gerald c. Rayland d. Kaplan and Norto

Practical Management Science

6th Edition

ISBN:9781337406659

Author:WINSTON, Wayne L.

Publisher:WINSTON, Wayne L.

Chapter7: Nonlinear Optimization Models

Section: Chapter Questions

Problem 56P

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Question

Identify the people who popularized the balance scorecard.

Moore

Gerald

Rayland

Kaplan and Norto

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