1. In a veterinary clinic the barriers that prevent many clients from continuing with nutrition purchases can be very small and easily go unnoticed.Explain each one, then give an example and at the end a recommendation on how to solve the problem. a. Help the vehicle. Can the customer carry a potentially bulky and heavy bag of food to their vehicle? Does the practice regularly offer assistance with loading the vehicle?b. Hours of operation. Is the practice open and available at times convenient to the client? Are there days when the practice is closed during the week that the client doesn't know about?c. Cleaning and presentation of products. Are products and shelves clean and free of dust? Has the clinic cat scratched food bags?d. Supply and inventory. When the client runs out of food, can you be sure the practice will have more?and. e. Lack of information about the specific benefits of certain products.
1. In a veterinary clinic the barriers that prevent many clients from continuing with nutrition purchases can be very small and easily go unnoticed.
Explain each one, then give an example and at the end a recommendation on how to solve the problem.
a. Help the vehicle. Can the customer carry a potentially bulky and heavy bag of food to their vehicle? Does the practice regularly offer assistance with loading the vehicle?
b. Hours of operation. Is the practice open and available at times convenient to the client? Are there days when the practice is closed during the week that the client doesn't know about?
c. Cleaning and presentation of products. Are products and shelves clean and free of dust? Has the clinic cat scratched food bags?
d. Supply and inventory. When the client runs out of food, can you be sure the practice will have more?
and.
e. Lack of information about the specific benefits of certain products.
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