CPPREP4102 Market Property - Project 1, Question 7

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Western Sydney University *

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CPPREP

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Marketing

Date

Feb 20, 2024

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pdf

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5

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Assessment GUIDE CPPREP4102 Version 1.0 20 March 2020 Page 12 of 25 DOCUMENT LOCATION : Sharepoint/NSW/CPP41419 Cert IV/Licence/CPPREP4102 f. Creating and Documenting your Marketing Plan What you need to do: Develop a marketing plan for two properties from the list below. (Pick one Sales Property and One Lease Property) What you will need: You will need to refer to the process you set out in your answer to Project 1d on how you developed your marketing plan . Instructions You are to develop a marketing plan for two properties (one sales property and one lease property) outlined below in the space provided on pages 11 to 14. Each marketing plan must include: i. Details of the property ii. The properties location and features iii. Details of the target market iv. A marketing budget or alternative budgets v. Nominated points when the marketing plan will be reviewed LEASE PROPERTIES Lease property 1: Retail Retail property for lease in Earlwood. Floor Area 137.5 m² Prominent retail premises located within the busy Homer Street, Earlwood shopping strip. Surrounded by a variety of retail shops including banks and café as well as providing easy access to all forms of public transport. The property is also located close to Mascot Airport. Two onsite car spaces. Lease property 2: Commercial Commercial property for lease in Mascot. Land Area: 3172m² (approx.); Floor Area: 1,800 m²; Tenure Type: Vacant Possession Prime central location, large and open display areas for goods, large yard area for deliveries and extra storage space. Three cooler rooms, one freezer and two dry rooms allow for storage of food items. Large office space, lunch room, male and female toilets. Lease property 3: Industrial § Industrial/Warehouse offices in Eastern Creek. § Land Area: 0.97ha (2.39 acres) (approx.); Floor Area: 4,026 m² § Ample designated car parking § Zoning Industrial 1 § Multiple roller shutter doors. Easy access to the M7 and M4. SALE PROPERTIES Sale property 1: Residential Three-bedroom house in Petersham located on a major arterial road on a block of land that is approximately 475m2. The house has three double bedrooms, central bathroom, separate lounge and kitchen/dining area and separate laundry. Features include ducted heating and evaporative cooling, an established rear garden with patio, off street parking via rear ROW. The house is in a liveable condition; however, it is showing signs of age. The house is in a central position, close to public transport, CityLink access, shops and schools Sale property 2: Development property – subdivision Vacant land in Rouse Hill. 80m2 block (approx.). Services available. Possible dual occupancy (Subject to Council Approval). Close to the new town centre and rail interchange
Assessment GUIDE CPPREP4102 Version 1.0 20 March 2020 Page 13 of 25 DOCUMENT LOCATION : Sharepoint/NSW/CPP41419 Cert IV/Licence/CPPREP4102 Zoned Residential 1 Sale property 3: Rural Rural homestead on approximately 10.6 hectares (26 acres) in Camden. House has five bedrooms (main with walk in robe and en-suite), modern kitchen, two generous living areas and a rumpus room. A large undercover entertaining area, creek frontage and private entry Property Type: Livestock i. LEASE PROPERTY More room on next page if required
Assessment GUIDE CPPREP4102 Version 1.0 20 March 2020 Page 14 of 25 DOCUMENT LOCATION : Sharepoint/NSW/CPP41419 Cert IV/Licence/CPPREP4102 ASSESSOR USE ONLY S NS
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Assessment GUIDE CPPREP4102 Version 1.0 20 March 2020 Page 15 of 25 DOCUMENT LOCATION : Sharepoint/NSW/CPP41419 Cert IV/Licence/CPPREP4102 ii. Sale Property More room on next page if required
Assessment GUIDE CPPREP4102 Version 1.0 20 March 2020 Page 16 of 25 DOCUMENT LOCATION : Sharepoint/NSW/CPP41419 Cert IV/Licence/CPPREP4102 ASSESSOR USE ONLY S NS