mrK130 2nd assignment

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Seneca College *

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130

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Marketing

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Feb 20, 2024

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docx

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Kyle talks about being assigned to an unexpected area of marketing operations in his new position. What was Kyle’s background before this assignment, and what aspect of the marketing industry was the team he worked with involved in? What was his initial response to this assignment?

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CMA Video Reflection # 1 Assignment Student Id – 143345239 1. Kyle talks about being assigned to an unexpected area of marketing operations in his new position. What was Kyle’s background before this assignment, and what aspect of the marketing industry was the team he worked with involved in? What was his initial response to this assignment? Ans = According to the information provided Kyles previous role was as a hiring manager. His team specifically focused on pricing strategies within the marketing industry. Initially Kyle expressed concerns about being immersed in numbers all day working with spreadsheets and engaging in tasks. However, he later mentioned that this experience, on the pricing team provided him with insights and knowledge. 2. He offers two pieces of advice to marketing students. One, he advises newly hired marketers not to be afraid of “leaving their comfort zone.” Why does he say this, based on the video and what do you take from this advice? Ans = He mentioned this because he believes that by acquiring knowledge in terms of hard and soft skills it can contribute to the growth of your team or give the company a competitive edge. Additionally exploring teams and learning from their experiences can prepare you for taking on leadership positions. 3.Look up basic definitions of the terms “hard skills” and “soft skills.” How specifically does Kyle apply these terms to his experience as part of the team he worked with? Ans - Hard skills refer to quantifiable abilities like writing, reading, math or proficiency, in computer programs. On the hand soft skills encompass the qualities that make someone a valuable employee, such as etiquette, communication skills, active listening and the ability to collaborate effectively with colleagues. Kyle effectively applied these skills within his team by seeking assistance when necessary and maintaining a willingness to acquire knowledge. As a result of this approach, he was able to enhance his communication, with coworkers.

4. Kyle’s second piece of advice to prospective marketers is to become well- rounded in their experience, not to pigeon-hole themselves as specialists too soon. How does he say that being well-rounded benefits the organization? How does this benefit other employees? Is there a further benefit in terms of potential leadership? Ans = Kyle emphasized that by actively engaging with various teams and understanding their experiences, one can develop essential soft skills. Acquiring these skills not only provides a competitive edge for both individuals and their companies but also opens opportunities for leadership roles. This, in turn, benefits the team as the newfound expertise allows for effective support in areas where assistance was previously required. Ultimately, the greatest advantage of aspiring to be a leader lies in the acquisition of valuable hard skills, which can be applied in any future endeavors. Addressing students, he encounters as hiring manager, students who ask how to enter the industry, Kyle stresses that there is no

“ideal” role for someone within marketing. According to the video, are the core concepts marketing students learn valuable? How would you define “transferable skills? And finally, what are some of the divisions you might encounter within a typical marketing company. A: Yes, the core concepts of marketing for students

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to learn is very valuable, it helps you and your team/company learn how marketing can help you and others in many ways. I would define transferable skills to learn from one another, it also shows how clearly one can communicate their ideas to others, which can solve unexpected problems, and can help people work well

together on a team, an example of transferable skills is communication, problem solving, leadership, time management and teamwork. Some divisions are advertising, in-house, or a brand team, or maybe for a big marketing company can be like the end of promotion for a residential business, for an entire organization

Addressing students, he encounters as hiring manager, students who ask how to enter the industry, Kyle stresses that there is no “ideal” role for someone within marketing. According to the video, are the core concepts marketing students learn valuable? How would you define “transferable skills? And

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finally, what are some of the divisions you might encounter within a typical marketing company. A: Yes, the core concepts of marketing for students to learn is very valuable, it helps you and your team/company learn how marketing can help you and others in many ways. I would define transferable skills to learn from one another, it

also shows how clearly one can communicate their ideas to others, which can solve unexpected problems, and can help people work well together on a team, an example of transferable skills is communication, problem solving, leadership, time management and teamwork. Some

divisions are advertising, in-house, or a brand team, or maybe for a big marketing company can be like the end of promotion for a residential business, for an entire organization 5.Addressing students, he encounters as hiring manager, students who ask how to enter the industry, Kyle stresses that there is no “ideal” role for someone within marketing. According to the video, are the core concepts marketing students learn valuable? How would you define “transferable skills? And finally, what are some of the divisions you might encounter within a typical marketing company. Ans = For sure, the fundamental principles of marketing that students should acquire are extremely valuable. They provide a comprehensive understanding of how marketing can benefit both individuals and organizations in various ways. I consider these skills to be transferable, as they can be applied across different contexts and industries. Moreover, they highlight the importance of effective communication, which is crucial for resolving unforeseen challenges and fostering collaboration within a team. Examples of transferable skills include communication, problem-solving, leadership, time management, and teamwork. Marketing encompasses various divisions such as advertising, in-house operations, brand management, and even promotional activities for residential businesses or entire organizations within a large marketing company.

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mrK130 2nd assignment

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