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Question 1. What is the population of interest to Nielsen Media Research? ® All US TV households. All Nielsen TV households. All US TV households that use cable but not satellite. All US televisions. All US adults 18 and older who are watching TV. During the Super Bowl the Nielsen results for the advertisements are of great interest, primarily because a 30-second Super Bowl| advertisement costs approximately $4 million. During a recent Super Bowl this add for Doritos was one of the most popular. Question 2. If the Nielsen results for the Doritos ad were 46.4/59, what is the estimate of the number of US TV households that viewed the Doritos ad? Your answer should be in units of millions of households; round your answer to 2 decimal places. « million US TV households.