OPS330T_Wk4_Discussion_Response_&_Replies

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University of Phoenix *

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Feb 20, 2024

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OPS/330T: Strategic Operations And Logistics Wk. 4 Discussion - Managing the Physical Flow [due Day 3] Discussion Topic Post a total of 3 substantive responses over 2 separate days for full participation. This includes your initial post and 2 replies to classmates or your faculty member. Due Thursday Context: Having the right product at the right place and time at the right cost and quality is one of the biggest challenges an operations and supply chain manager encounters. To successfully meet customer needs, supply chain professionals must accurately forecast and support operational needs. This requires robust forecasting, inventory, and information management capability. Discussion: Think back to the last time you went to the store or performed an online search for a product you wanted to buy and found either an empty shelf or that the product was no longer available. Think about how you felt. What did you do? Now you have a better understanding of how a company’s customers feel when products are not delivered on time. Based on your own personal experience or a related Internet search, identify a time when you experienced or witnessed a fulfillment failure. Assess why it happened. As you dissect the fulfillment failure, consider how each of the following may have contributed to the problem. Forecasting—that is, did managers underestimate demand? If so, what went wrong? Inventory— that is, did decision makers run too lean, leading to a stock out or shortage? If so, what went wrong? Information— that is, did managers have all the information they needed to make good decisions? If not, why not? What information is accurate and readily available? What else might have contributed to the fulfillment? If the experience you are sharing comes from your work experience, please share how you and your company resolved the issue. What did you do to fix the underlying causes in order to make sure your company did not suffer a similar fulfillment failure again? Due Monday Post 2 replies to classmates. Be constructive and professional in your responses.
A recent product fulfillment failure that has hit very close to home and has been widely covered in the media is the current shortage of infant formula. As a grandmother of two I can personally relate to this issue as it has become a chore to find the formula that my own grandchildren need. I have both a daughter and niece that have been struggling to find this product to feed their child, neither of which can turn to breast milk because they both stopped production after returning to work. About six months ago, I was watching a morning news program and heard the newsperson announce a recall of certain types of formulas for feeding infants. A list of allotment numbers was posted on the television, of which I quickly snapped a photo of and forwarded off to both my daughter and niece. Both of their respective pantries had some unopened containers with the contamination serial numbers on them that had to be returned to the store and replaced. Unfortunately, this was similar scenario in many homes with infants across the U.S. Due to bacterial contamination at the processing plant which was the supplier for many different brands and therefore the shortfall was not limited to a specific company. Several different infant formula distributors were affected, and product was pulled from shelves throughout the nation and any supply on hand had to be discarded. In addition to the massive recall, the pandemic had wreaked havoc on the supply chain causing disruptions in obtaining ingredients to create replacement product. Mix in with these factors the current labor shortages seen in a myriad of industries nationwide and you have the root cause for the current predicament now facing families everywhere.
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