Professional Conduct Assignment

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Scholar College of Commerce, Rawalpindi *

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Management

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Nov 24, 2024

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Professional Conduct Assignment Student Name- Student ID- Lecturer Name- 1 | P a g e
Table of Contents Introduction .............................................................................................................................. 3 1. What are the ethics of hospitality? .................................................................................. 3 2. What ethics do you need to have when working in the hospitality industry? ................. 4 3. What does a hospitality professional do? ........................................................................ 5 4. What is the role of ethics in a business environment, specifically hospitality management related works? ................................................................................................... 6 5. European Hospitality Industry Ethical Cases VS American Hospitality Industry. Explain the differences and the similarities. .......................................................................... 7 Conclusion ................................................................................................................................. 7 References ................................................................................................................................. 8 2 | P a g e
Introduction This study aims to enhance our comprehension of hospitality ethics by examining the significance of ethics in the hospitality industry. Furthermore, the study examines the parallels and distinctions between the conventional hospitality customs of Europe and the contemporary hospitality practises observed in the United States. 1. What are the ethics of hospitality? The moral standards that are upheld within a sector serve as the compass by which its leadership and workforce make decisions. Those who work in the hospitality industry are required to behave in accordance with certain standards and conventions. The following are some instances of ethical behaviour in the hospitality industry ( Gallarza et al., 2019). Figure 1 Ethics of hospitality industry Source- By author, 2023 Honesty and integrity The hospitality industry's code of ethics places significant emphasis on honesty and integrity, which involves making ethical decisions even in the absence of supervision. To establish credibility with both clientele and administration, it is imperative that personnel exhibit transparency regarding the calibre of their services and the condition of the amenities. Loyalty Employee loyalty is a significant value within the hotel industry. To maintain customer loyalty, it is imperative for employees to provide regular updates to both their superiors and customers regarding the company's performance ( Salu et al., 2023). A business that has 3 | P a g e Ethics of Hospitality industry Honesty and integrity Loyalty Respecting the co-workers and managers Being accountable for the job
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established trust with its customers is likely to attract a larger clientele, while employees who have gained the confidence of their superiors are likely to be promoted. Respecting the co-workers and managers Employees working in the hospitality industry are obligated to demonstrate a sense of reverence towards both their patrons and colleagues. It is imperative for managers to demonstrate a positive attitude towards their employees. Being accountable for the job The demonstration of a strong sense of responsibility by workers is crucial in the execution of their designated duties with the highest level of care and attention, to adequately meet the needs of both the customer base and the sector ( Fusté-Forné and Jamal, 2021). 2. What ethics do you need to have when working in the hospitality industry? In order to operate effectively within the hospitality industry, it is imperative for an individual to possess a set of ethical principles. Individuals employed in the hospitality sector ought to possess a strong sense of dedication, exhibit effective and unbiased leadership qualities, and maintain a high degree of organisational proficiency in their professional endeavours. Figure 2 Ethics we need to possess in a hospitality industry Source- By author, 2023 4 | P a g e Ethics we need to possess in a hospitality industry Commitment Impartial leadership Organised in the work
Commitment The hospitality personnel bear the responsibility of fulfilling their commitments. The commitments encompass pledges made to both clients and managers. The employee bears the responsibility of fulfilling their assigned task within the designated timeframe, while simultaneously adhering to the prescribed standards of quality. The prompt and effective handling of customer concerns is of utmost importance. It is imperative to uphold commitments made to individuals in positions of higher authority ( Schrewe and Ruitenberg, 2021). Impartial leadership It is imperative for leaders and managers to uphold objectivity consistently. It is imperative to accord equal value and appreciation to the endeavours of every subordinate. Moreover, it is imperative that the actions of a leader do not result in adverse effects on the workforce or confer advantages to certain employees at the cost of others. Organised in the work The proficient hospitality professional is expected to possess excellent organisational skills. In order to effectively manage their workload, it is recommended that the individual prioritise their tasks based on client preferences and allocate sufficient time for each assignment to ensure timely completion ( Heringer, 2023). Sequential scheduling may also be beneficial in this regard. 3. What does a hospitality professional do? Hotel employees are accountable for a diverse array of services. Hotels offer a diverse range of management positions including front desk manager, room division manager, operations manager, guest relations manager, and sales manager. Irrespective of their specific job roles, all professionals working in the hospitality industry are required to engage in communication with their clientele through various mediums such as face-to-face interaction, telephonic conversations, or digital platforms. Professionals employed in the hospitality sector are required to possess proficient communication skills in order to interact with patrons in a satisfactory manner ( Schilbrack, 2020). In order to excel in the realm of hospitality, it is imperative to possess the ability to effectively persuade others and exhibit proficient aptitude in problem-solving. Proficiency in 5 | P a g e
interacting with guests, resolving their issues, and persuading them to make a hotel reservation is an essential competency for individuals employed in the hospitality sector. The front desk manager and the room division manager exert considerable effort to guarantee that guests enjoy a satisfactory stay at the hotel. The individual holding the position of operations manager assumes responsibility for overseeing the day-to-day operations of the hotel. Additionally, they serve as the primary point of contact for guests seeking information regarding the hotel's infrastructure. It is imperative for the guest relations manager to establish a positive relationship with guests, thereby ensuring their requirements are fulfilled and their overall experience is satisfactory ( Goh and Jie, 2019). One of the additional duties of the sales manager is to monitor the hotel's promotional activities to ensure that they are generating sufficient revenue. The hospitality industry necessitates an extensive lexicon of occupational titles due to this rationale. 4. What is the role of ethics in a business environment, specifically hospitality management related works? Strong connections between the hotel business and its customers might be easier to develop when there is clear and consistent communication and an unshakable dedication to the relationship. Guests will often establish communication with hotels either by telephone or via internet means prior to their arrival. Customers' ability to successfully plan their trips is greatly dependent on the information that can be found on the websites of hotels as well as their ability to communicate with the hotels. As a result, it is quite necessary for those who work in the hospitality business to give accurate descriptions of the services and amenities that they offer ( Lynch et al., 2021). Frustration on the part of consumers may emerge from inconsistencies between the information presented to customers and the actions taken in the future. It is possible for businesses to see a reduction in the loyalty of their customers if they fail to keep their integrity. When people of varying socioeconomic and cultural origins enter hospitality facilities, it is of the utmost importance that they be treated with respect and civility in accordance with their circumstances. It is absolutely necessary for managers working in the hospitality business to accept personal responsibility for their behaviour. It is of the utmost importance that managers be held accountable for satisfying the requirements of customers in a way that is in line with the expectations of those consumers ( Salu et al., 2023). In order to win and keep the confidence 6 | P a g e
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of its clientele, the hotel business relies heavily on steadfast customer commitment. Moral standards are accorded a tremendous amount of weight in the hotel sector. 5. European Hospitality Industry Ethical Cases VS American Hospitality Industry. Explain the differences and the similarities. As a result of their propensity to look past cultural differences, people from Europe have a tendency to have a higher degree of skill when it comes to interacting with tourists. In spite of this, the American hotel business has a problem with not successfully communicating with its customers and guests ( Fusté-Forné and Jamal, 2021). In contrast to the United States, Europe has been successful in overcoming the barrier that was posed by linguistic differences. In contrast to the United States, where a smaller proportion of the population is skilled in many languages, Europeans demonstrate a more friendly demeanour towards tourists owing to their greater capacity to interact with them in the visitor's original language. This is in contrast to the situation in the United Kingdom, where only a small percentage of the population is fluent in more than one language. When compared to the United States, Europe is home to a significantly lower number of people who struggle with language challenges ( Schrewe and Ruitenberg, 2021). In compared to its American equivalent, the European viewpoint is marked by a far higher degree of openness to the consideration of various points of view. People of European and American descent who work in the hospitality business usually place an emphasis on the values of honesty and integrity in their work. Both the American and European hospitality industries have a substantial degree of similarities when it comes to the level of individual accountability that is anticipated to be required of workers ( Heringer, 2023). The success of hospitality in both Europe and the United States may be traced, in part, to the specific qualities of each culture as well as the commonalities they share. Conclusion Given the background information presented, it is reasonable to draw the conclusion that ethical standards are an essential component of the hospitality industry and have a significant impact on the workers within this sector. The discussion that came before this one implies that there are notable differences between the ways in which Europeans and Americans extend hospitality to their guests. 7 | P a g e
References Fusté-Forné, F. and Jamal, T., 2021. Co-creating new directions for service robots in hospitality and tourism. Tourism and Hospitality , 2 (1), pp.43-61. Gallarza, M.G., Arteaga, F. and Gil-Saura, I., 2019. Customer value in tourism and hospitality: Broadening dimensions and stretching the value-satisfaction-loyalty chain. Tourism Management Perspectives , 31 , pp.254-268. Goh, E. and Jie, F., 2019. To waste or not to waste: Exploring motivational factors of Generation Z hospitality employees towards food wastage in the hospitality industry. International Journal of Hospitality Management , 80 , pp.126-135. Heringer, R., 2023. Hospitality, Self-Determination, and Black Refugee Students in Manitoba. Canadian Journal of Education , 46 (1), pp.56-79. Lynch, P., McIntosh, A., Lugosi, P., Germann Molz, J. and Ong, C.E., 2021. Hospitality & Society: Critical reflections on the theorizing of hospitality. Hospitality & Society , 11 (3), pp.293-331. Salu, S.B.R., Siahaan, H.E., Rinukt, N. and Putri, A.S., 2023. Early church hospitality-based Pentecostal mission in the religious moderation frame of Indonesia. HTS Teologiese Studies/Theological Studies , 79 (1). Schilbrack, K., 2020. Hospitality and the ethics of religious diversity. Religious Studies , 56 (1), pp.64-79. Schrewe, B. and Ruitenberg, C.W., 2021. Offering welcome in the kingdom of the sick: A physician guide to hospitality. Journal of Evaluation in Clinical Practice , 27 (3), pp.571-577. 8 | P a g e