SCMG305 BargeT Module 6 Assignment - Artifact 2

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St. Petersburg College *

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MISC

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Industrial Engineering

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Jan 9, 2024

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xlsx

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30

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Period Year Quarter 1 2006 1 0 2 2 0 3 3 0 4 4 0 5 2007 1 1 6 2 1 7 3 1 8 4 1 9 2008 1 1.5 10 2 1.5 11 3 1.5 12 4 1.5 13 2009 1 2 14 2 2 15 3 2 16 4 2 17 2010 1 2.5 18 2 2.5 19 3 2.5 20 4 2.5 21 2011 1 3 22 2 3 23 3 3 24 4 3 25 2012 1 3.5 26 2 3.5 27 3 3.5 28 4 3.5 29 2013 1 4 It is January of 2019 and you are planning your company's sales volume in high-end graphite Fly rod high-end graphite Fishing Rods since 2006 for sale by independent fishing supply stores around you fliers and brochures you have spent since 2006 and want to complet a regression analysis that can p You have suspected that advertising dollars (your independent variable) has had some effect on qua extent there is a direct linear correlation. You have four tasks to complete for this first analysis. Ta between these two variables (Advertising dollars and Sales in units. Task 2 is to create a visual repr 3 is to generate a simple linear regression formula that captures the trend in sales using advertising based on the regression formula for 2019. The total year forecast, EBIT, and Total sales for the yea regression analysis coefficients and a regression formula to create a forecast. Note in this forecast Advertising Dollars (X$100)
30 2 4 31 3 4 32 4 4 33 2014 1 4.5 34 2 4.5 35 3 4.5 36 4 4.5 37 2015 1 5 38 2 5 39 3 5 40 4 5 41 2016 1 6 42 2 6 43 3 6 44 4 6 45 2017 1 7 46 2 7 47 3 7 48 4 7 49 2018 1 8 50 2 8 51 3 8 52 4 8 Task 1 Advertising Dollars (X$100) 1 Sales (units X10) 0.983662118789938 1 There are two options for calculating the Correlation analysis. You can use either the Da function Correll as you saw in the Video inserted in the Assignments section. Then, expl a postive correlation? Would you consider it to be a strong, medium, or weak correlatio analysis and is it reasonable to complete a regression analysis on the data that could be Advertising Dollars (X$100) Sales (units X10) The correlation betwe that the higher the
Task 2 Task 3 Insert Regression Analysis in B90 SUMMARY OUTPUT Regression Statistics Multiple R 0.983662118789938 R Square 0.96759116394231 Adjusted R Square 0.966942987221156 Standard Error 1.39672827940606 Observations 52 ANOVA df SS MS Regression 1 2912.207506 2912.20750567537 Residual 50 97.54249432 1.95084988649262 Total 51 3009.75 Create a visual represenation of the Sales in units and Advertising Dollars. Highlight the Scatter plot. Input the correct title, legend, and trendline In the area below, generate a Simple Linear Regression analysis. Then create a formula b create a formula that predicts sales (dependent variable) based on Advertising Dollars Sp the regression formula "Significant" (Hint: is the P-value for the Slope of the Regression 0 1 2 3 4 5 0 5 10 15 20 25 30 Sales (units) against Advertising Advertising Dollars (X Sales (units)
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Coefficients Standard Error t Stat Intercept -0.852156640181612 0.368279054 -2.31388842620392 Advertising Dollars (X$100) 3.27766742338252 0.084833162 38.6366293876617 Task 4 Note only complete the Q1, Q2, Q3, & Q4 forecast in this table (Note mak Forecasted Sales by Quarter in Units (X10 $1.0 2.43 2.43 2.43 $1.5 4.06 4.06 4.06 $3.0 8.98 8.98 8.98 $3.5 10.62 10.62 10.62 $4.0 12.26 12.26 12.26 $4.5 13.90 13.90 13.90 $5.0 15.54 15.54 15.54 $5.5 17.18 17.18 17.18 $6.0 18.81 18.81 18.81 $6.5 20.45 20.45 20.45 $7.0 22.09 22.09 22.09 $7.5 23.73 23.73 23.73 $9.0 28.65 28.65 28.65 $10.0 31.92 31.92 31.92 Insert the Regression Formula Below. Second, answer whether this analysis show the co Statistically Significant, and how do you know ? 1. Equation = -0.852156640181612+3.27766742338252*Advertising Dollars (X$100) value of the slope is 0.02482 and is less than 0.05, thus the regression line is significant. Part 1 of task 4 is to use the regression formula you created above to calculate sales volu for the year, based on the various Advertising expenditures (x $100). Next, with a sales v an annual overhead costs per year of $200 per year (excluding advertising costs), the for and Full Year Sales $ (EBIT =Earnings Before Interest, Taxes, and Depreciation). Finally, a produce around 14 units per week in a 52 week year, so In the large green box below the plan on spending for advertising per year to support your production, show why. Advertising Expenditure per quarter (X $100) Q1 Forecast (Units X10) Q2 Forecast (Units X10) Q3 Forecast (Units X10)
221.849184018008
1 1 1 1 4 2 2 2 2 8 3 3 3 3 12 5 5 5 6 21 6 6 6 6 24 7 7 8 8 30 9 9 10 11 39 12 ds for 2019. Your small garage entrepreneurship has been manufacturing ur region. You have gathered the sales in units and advertising dollars for predict sales in units for the next year based on advertising dollars spent. arterly sales (your dependent variable), but you are not sure to what ask 1 is to complete a correlation analysis to understand the relationship resentation of the relationship between sales and Advertising dollars. Task g dollars as your predictor variable. Finally, task 4 is to generate a forecast ar ara all calculated for you, so all you need to do in Task 4 is use the Q1 = Q2 = Q3 = Q4 in this example. Sales (units X10) Annual Sales (Units X10)
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13 14 15 54 15 15 16 16 62 16 17 18 18 69 19 19 20 20 78 20 21 22 23 86 23 24 25 26 98 ata->Analysis->Correlation Analysis or use the lain the correlation factor you have found. Is it on? Finally, what have you learned from this used to predict 2019? een advertising dollars and sales is 0.98 and this is a strong positive correlation. This implies e amount spent on advertising dollars, the higher will be the unit of sales to be reported.
F Significance F 1492.78913044 6.6641432E-39 data and headings, then go to Insert -> X-Y belo wusing the regression coefficients to pent in a Quarter (Independent Variable). Is n line below 0.05) 5 6 7 8 9 g Dollars (X$100) X$100)
P-value Lower 95% Upper 95% Lower 95.0% Upper 95.0% 0.024822998065 -1.5918668895 -0.1124463909 -1.5918668895 -0.112446 6.66414323E-39 3.1072750037 3.4480598431 3.1072750037 3.4480598 ke the Q1 forecast = Q2 = Q3 = Q4) 0) Do not change G119 thru J132 2.43 9.70 $ 11,527.6 $ 24,255.1 4.06 16.26 $ 19,521.7 $ 40,643.4 8.98 35.92 $ 43,504.2 $ 89,808.5 10.62 42.48 $ 51,498.4 $ 106,196.8 12.26 49.03 $ 59,492.6 $ 122,585.1 13.90 55.59 $ 67,486.7 $ 138,973.5 15.54 62.14 $ 75,480.9 $ 155,361.8 17.18 68.70 $ 83,475.1 $ 171,750.1 18.81 75.26 $ 91,469.2 $ 188,138.5 20.45 81.81 $ 99,463.4 $ 204,526.8 22.09 88.37 $ 107,457.6 $ 220,915.2 23.73 94.92 $ 115,451.7 $ 237,303.5 28.65 114.59 $ 139,434.3 $ 286,468.5 31.92 127.70 $ 155,422.6 $ 319,245.2 oefficient for Advertising dollars to be 2.p- ume (x 10 units) by quarter for 2019, including value of $250, a margin of $125 per unit, and rm will calculate your total year forecast, EBIT, as an individual, you have the capacity to e table, insert what is the maximum you should Q4 Forecast (Units X10) Total Year Forecast (Units X 10) Full Year EBIT $ Full Year Sales $
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Period 1 3.0 2 3.5 3 4.0 4 4.5 5 6.0 6 8.0 7 8.0 8 9.0 9 10.0 10 9.0 11 8.0 12 7.0 13 9.0 14 11.0 15 13.0 16 11.0 17 5.0 18 11.0 19 6.0 20 14.0 21 15.0 22 11.0 23 14.0 24 12.0 The company you work, New Cellular, advertises monthly on both regional Southeaste have two years of advertising in both media and want to build a multiple regression fo Print). The data from the last 36 months is below. Task 1 is to create a multiple Regre project new accounts based on various combinations of Television and print advertisin Independent Variables) are in $1,000s. Print Advertising Expenditures (X$1000)
25 15.0 26 16.0 27 15.0 28 11.0 29 9.0 30 11.0 31 16.0 32 14.0 33 10.0 34 13.0 35 14.0 36 15.0 Task 1 Correlation 0.78528470767588 Task 2 The two correlation factors affecting print and TV are significant. SUMMARY OUTPUT Regression Statistics Multiple R 0.788020151164253 R Square 0.620975758640932 Adjusted R Square 0.598004592497958 Standard Error 0.957320526063075 Observations 36 Find the correlation factor between total advertising (independent variable) and New Acc Finally what does this correlation factor (r) tell you about advertising in total as it applies The correlation between total advertising and new accounts is .785. The correlation is clo means that the higher the expenditure on advertising, the higher the new account sales. Create the multiple regression formula that predicts New accounts (x 100) based o two in both of the correlation factors that affect print and TV significant?
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ANOVA df Regression 2 Residual 33 Total 35 Coefficients Intercept -0.91981820941575 FORMULAR Print Advertising Exp 0.174761590731675 TV Advertising Expen 0.135674003478575 EQUATION = 0.17*Print advertising expenditure + 0.13*TV advertis Task 3 11 15 10 15 20 10 25 20 25 30 10 20 30 65 65 Y=0.17x 1 + 0.13x 2 -0.91 Step 1: Estimate New account sales using the regression formula and the TV and Print adv Step 2: Use the remainder of the table to find the optimum print and TV expend budget of $65,000 (65 x$1000) Print Advertising (x$1000)
3.0 6.0 0.5 3.5 7.0 0.6 4.0 8.0 0.7 4.5 9.0 0.7 2.0 8.0 0.6 2.0 10.0 0.7 4.0 12.0 0.6 5.0 14.0 0.8 8.0 18.0 0.85 9.0 18.0 0.85 10.0 18.0 1.1 11.0 18.0 1.5 11.0 20.0 1.6 11.0 22.0 1.6 11.0 24.0 1.65 13.0 24.0 1.9 18.0 23.0 2.1 18.0 29.0 2.3 13.0 19.0 1.7 9.0 23.0 1.8 18.0 33.0 2.6 19.0 30.0 3.1 18.0 32.0 3.2 12.0 24.0 2.7 ern television stations and in several prominent newspapers in an attempt to grow yo ormula that you hope can can predict new account sales based on any combination o ession model that can predict New accounts based on the data for the last 36 months ng expenditures. New accounts (the dependent variable) in 100s, while TV and Print TV Advertising Expenditures (X$1000) Total Advertising Expenditures (X$1000) New Accounts (x100)
8.0 23.0 2.75 11.0 27.0 3.15 13.0 28.0 3.2 15.0 26.0 3.95 18.0 27.0 4.8 17.0 28.0 4.85 8.0 24.0 3.7 22.0 36.0 5.1 22.0 32.0 5.2 11.0 24.0 4.6 8.0 22.0 4.3 6.0 21.0 4.1 counts (Dependent Variable). Is it positive or negative, strong, weak or non-existant. to new accounts. ose to 1 and so shows a strong positive relationship between the two variables. This ndependent variables: Advertising expenditures for TV and Print (in $1000). Is one or
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SS MS F ignificance F 49.54916509804 24.77458254902 27.032835632982 1.117E-07 30.2432654575155 0.916462589621683 79.7924305555556 Standard Error t Stat P-value Lower 95% Upper 95% Lower 95.0% 0.495690657838569 -1.85562950374446 0.0724565763848 -1.928308 0.08867202 -1.9283084 0.046039428760294 3.79591136201054 0.0005981556887 0.081094 0.26842951 0.08109367 0.030434581931963 4.45788950812185 9.022725559E-05 0.073754 0.19759363 0.07375438 sing expenditure -0.91 11 2.39 15 3.59 15 2.74 10 2.94 10 3.79 20 3.39 25 6.59 25 5.74 20 5.94 10 5.49 30 4.69 30 6.39 20 6.79 0 10.14 <= 65 vertising expenditures in the table. ditures (in $1000) to maximize new account growth using an annual Advertising TV Advertising (x$1000) New Account Forecasted Sales
our customer base. You of expenditures (TV and s. The second task is to advertising (the
Upper 95.0% 0.088672 0.26843 0.197594
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Task 1 Task 2 In each of the four tasks below, you will be referring back to the simple-linear regr and Multiple-linear gregression analyses you performed In the two tabs prior to th You will find some of the information you need to answer these questions in your Textbook. However, it is recommended that to complete a thorough explanation components of the Regression analysis, you will want to refer to "Expert Resource online. In your own words, explain the Coefficient of Determination. Why is it important to calculate, what it tells you about a Regression. The coefficient of determination is a statistical expression that describes how much variability in one factor may be explained by its connection with another. In otherwords, this coefficient assesses the strength of a linear relationship between two variables. It is computed to determine a regression equation's predictability and may be used as a comparison when new variables are included to the model. In both the Simple and Multiple linear regression analyses you completed in the first two tabs of this Excel book, you were given an F statistic. Discuss what that statistic tells you in general, and, more specifically, what does it tell you about both of the regression formulas you completed in these two tabs. The F-statistic is performed on the null hypothesis, which indicates that the model with no independent variables represents the data well, against the alternate hypothesis, which suggests that the model fits the data better than the intercept alone. The F-Test p-value is compared to the significance level. In this regard, if the p-value does not measure up to the significance level, the sample data utilized offers enough evidence to infer that the regression model fits the data better than the model with no independent variables.
Task 3 Task 4 In both of the Regression analyses you performed in the first two tabs of this Excel workbook, you were given an: Multiple R, R Square, Adjusted R Square, and Standard Error. What do these statistics tell you in general, and in specific regarding each Regression forumula. In addition to your textbook, you may want to read about these terms online in an authoritative resource on Regression analysis The Multiple R is the correlation coefficient and it indicates how strong the linear rela is. In other words, it is the correlation between the response variable and predictors. squared us the coefficient of determination. It is the square of correlation between v and Y. This coefficient indicates the number of points that fall on the regression line. Standard Error of the regression entails how precisely the regression coefficient is me When comparing regression equations to see which is more useful, the standard erro estimate is usually utilized. When other predictor variables are included, the R-Squa used to assess the model's fitness, and it can rise. With the Adjusted R Square used a indication of the weights the variables have on the model, adding variables might res inclusion of non-significant variables. In both of the Regression analyses you performed in the first two tabs of this Excel w you were also given a t-statistic (your textbook calls this the "t-TEST." What does thi tell you in general about the constants you calculated in both of the regression analy More specifically, what does the value you calculated in both regression analyses exp about the constants. Again, you textbook has information on the t-TEST, however, y want to do some additional research online to complete your answer to this Task. A t-statistic is the coefficient of a predictor divided by its standard error. For the cons is used to determine if there is a significant difference between the means of two gro these two groups may share a relationship in certain features.
Task 4 In both of the Regression analyses you performed in the first two tabs of this Excel w you were also given a P-value . What does this value tell you in general about the con you calculated in both of the regression analyses? More specifically, what does the v calculated in each regression analysis explain about the constant. Again, you textboo information on the P-value , however, you may want to do some additional research complete your answer to this Task. The p-value for each term is used to test the null hypothesis that the coefficients are e zero, implying that they have no impact on the regression model, against an alternate hypothesis that the coefficients are not equal to zero, implying that they have an effec regression model Th. The null hypothesis is rejected if the p-value is less than the signi level sought (usually 0.5), indicating that the predictor contributes significantly to the m effect on the response variable. A higher p-value indicates that the predictor isn't signi the model.
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ression his tab. of these es"
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ationship . The R variables X The easured. or of ared is as an sult in the workbook, is value yses? plain you may stants, it oups and
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workbook, nstants value you ok has online to equal to e ct on the ificant model's ificant in
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Sales ($1000) Unit Price Free Freight Sales ($1000) 820 11.00 yes 820 734 11.50 No 734 723 11.50 No 723 818 12.00 yes 818 716 12.75 No 716 713 13.50 No 713 830 14.50 yes 830 712 15.25 No 712 760 15.75 yes 760 659 15.75 No 659 594 16.25 No 594 610 17.20 yes 610 573 18.75 No 573 615 15.00 yes 615 521 15.00 No 521 517 16.00 No 517 600 16.00 yes 600 510 16.50 yes 510 450 17.00 No 450 475 17.00 yes 475 414 17.00 No 414 414 17.50 No 414 456 18.00 yes 456 457 18.50 yes 457 413 19.00 yes 413 387 19.25 No 387 363 20.00 No 363 375 21.00 yes 375 365 22.00 yes 365 323 22.00 No 323 311 22.00 No 311 310 22.50 yes 310 315 23.00 yes 315 300 23.50 yes 300 280 24.00 No 280 Your company manufactures and sells hybred Rose Bushes through the internet. You want to creat whether the company offers free freight as an incentive (the dummy variable). Use Excel to create below the data table. The "Creating a dummy variable for Regression" video hyperlink to follow fo 7 assignment. Once you have completed and inserted your Regression Model (formula) below, the price and whether free freight is offered or not.
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252 24.00 No 252 Task 1 SUMMARY OUTPUT Regression Statistics Multiple R 0.922574594492 R Square 0.851143882403 Adjusted R Squar 0.842122299518 Standard Error 69.34282132121 Observations 36 ANOVA df SS MS Regression 2 907304.88555 453652.44277615 Residual 33 158678.08667 4808.4268687858 Total 35 1065982.9722 Coefficients Standard Error t Stat Intercept 1255.44435608 56.812250909 22.098127357805 Unit Price -43.1533214758 3.1496974068 -13.700783250675 Free Freight 43.42164864583 23.198399092 1.8717519460653 Regression Equation = 1255.44435608023-43.1533214757581*UnitPrice Task 2 For this task, complete the Regression Analysis and insert it in the space below. Then, cr will predict Sales (x $1000 ) based on Unit Price and the Dummy variable whether free fre In this task you will use the regression formula to Forecast sales and compare to actual d from the table above. The formula for Forecasted sales should be created using excel. F excel to calculate the Forecast Error (in $1000) and the percent error in the final two col table. Forecast error = Forecasted sales - Actual Sales. Forecast error % = Forecast Erro
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Unit Price $11.50 0 $759.18 $734 $25 $11.00 1 $824.18 $820 $4 $12.00 1 $781.03 $818 -$37 $15.25 0 $597.36 $712 -$115 $16.00 0 $564.99 $517 $48 $17.00 1 $565.26 $475 $90 $21.00 1 $392.65 $375 $18 $19.25 0 $424.74 $387 $38 $20.00 0 $392.38 $363 $29 $22.50 1 $327.92 $310 $18 $23.50 1 $284.76 $300 -$15 Free Freight (1=Yes, 0 = No) Forecast Sales (x $1000) Actual Sales (x $1,000) Forecast Error (x $1,000)
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Unit Price Free Freight 11.00 1 11.50 0 11.50 0 12.00 1 12.75 0 13.50 0 14.50 1 15.25 0 15.75 1 15.75 0 16.25 0 17.20 1 18.75 0 15.00 1 15.00 0 16.00 0 16.00 1 16.50 1 17.00 0 17.00 1 17.00 0 17.50 0 18.00 1 18.50 1 19.00 1 19.25 0 20.00 0 21.00 1 22.00 1 22.00 0 22.00 0 22.50 1 23.00 1 23.50 1 24.00 0 te a forecasting model that includes unit price and a a Predictive formula generated with Excel in the space or this task is provided in the Assignment tab for weeks 6 & en complete the table in Task 2 that forecasts sales by unit Dummy Variable (1 = Y, 0 = N)
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24.00 0 F Significance F 94.345293202 2.24207609027E-14 P-value Lower 95% Upper 95%Lower 95.0% Upper 95.0% 2.3763842E-21 1139.85896252246 1371.02975 1139.859 1371.03 3.5873484E-15 -49.5614290322259 -36.7452139 -49.56143 -36.74521 0.07012717578 -3.77584918293908 90.6191465 -3.775849 90.61915 e+43.4216486458288*FreeFreight reate the Regression formula that eight is offered (yes = 1 or no = 0). data taken Finally, use lumns of the or/Actual Sales
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3.4% 0.5% -4.5% -16.1% 9.3% 19.0% 4.7% 9.8% 8.1% 5.8% -5.1% Forecast Error %
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