PMH APRN marketing

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Purdue Global University *

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501

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Health Science

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Apr 3, 2024

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pptx

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PMH-APRN • Purdue University Global • Nursing 501 Module 4 • Dr. Michelle Pfaff

WELCOME Introduction APRN Role Specifics Job Outlook Marketing Conclusion

PMH-APRN History • 1954 Master’s Program in Psychiatric Nursing began at Rutgers University ( Tracy & O’Grady 2019). Education • Masters Degree • Three P’s • Clinical Experience Certification • American Nurses Credentialing Center (AACN 2022) Similar Professions • Physicians Assistant (Tracy & O’Grady 2019).

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PMH-APRN • Core Competencies • Direct Clinical Practice • Guidance & Coaching • Consultation • Evidence-Based Practice (Tracy & O’Grady 2019).

PMH-APRN SCOPE OF PRACTICE IN GEORGIA Mental Health Promotion & Rehabilitation Psychotherapy Order & Interpret test Consultation Prescriptions (Georgia Secretary of State, 2022)

FACILITIES IN GA UTILIZING PMH-APRN LifeStance Health Youth Villages Northside Hospital Augusta University VAMC (Indeed, 2022)

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JOB OUTLOOK FOR APRN • 29,400 job openings per year • 45% growth between 2020-2030 (BLS, 2022) • GA statistics • 2018 6260 NP jobs • 2028 projection 8850 • 41.3% growth between 2018-2028 (GA DOL, 2022)

PMH-APRN SALARY RANGE Low Average High $0 $20,000 $40,000 $60,000 $80,000 $100,000 $120,000 $140,000 United States Atlanta, GA Columbus, GA Savannah, GA (Salary.com, 2022)

MARKETING Product & Promotion • Experienced RN • Mental Health & Substance Abuse • C & A CSU Manager Position & Price • PMH-APRN • Across Lifespan • Inpatient/Outpatient • Salary negotiable The 4 P’S Product Promotion Position Price (Tracy & O’Grady 2019 ).

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CONCLUSION • Thank you

REFERENCES AANP vs ANCC certification: which exam should you take? (2020, November 10). NPHub. nphub.com/blog/aanp-vs-ancc-exam-guide-2020/ American Association of Colleges of Nursing. (2022). Education resources . American Association of Colleges of Nursing: The Voice of Academic Nursing. Retrieved March 7, 2022, from https://www.aacnnursing.org/Teaching-Resources/APRN Bureau of Labor Statistics. (n.d.). Occupational outlook handbook . U.S. Bureau of Labor Statistics. Retrieved June 12, 2022, from bls.gov.ooh.nurses-anesthetists-nurse-midwives.nurses-practition ers.htm Georgia, D. (n.d.). Long term occupational projections . occprg.xlsx. Retrieved June 12, 2022, from explorer.gdol.ga.gov/ vosnet/mis/occupation/lt/occprjg.xlxs

REFERENCES Georgia Secretary of State. (2022). Rules and regulations of the state of Georgia . Georgia secretary of state. rules,sos,ga,gov/gac /410-411 indeed. (n.d.). indeed.com. Retrieved June 10, 2022, from indeed.com/jobs?q =psychiatric-mental%20health%20nurses%20practitioner&l= Georgia&start=10&vjk=QB39fbc08055b5af Salary.com. (n.d.). Psychiatric mental health nurse salary . salary.com. Retrieved June 11, 2022, from salary.com/research/salary/listing/psychiatric-mental-health-nurse- practitioner-salary/ga

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REFERENCES Tracy, M. F., & O'Grady, E. T. (2019). Hamric and Hanson's advanced practice nursing an integrative approach (6th ed.). Elesevier. U.S. Department of Health & Human Services. (2022, March 17). About the affordable care act . HHS.gov. hhs.gov/healthcare/about-the-aca/index.html

PMH APRN marketing

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