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School
Indiana Institute of Technology *
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Course
4100
Subject
Communications
Date
Feb 20, 2024
Type
docx
Pages
4
Uploaded by deanmbooler02
Deann Booker
Module 5 Assessment
July 9, 2023
At the beginning of a public health emergency, what we would later label as a crisis communication plan allowed the public health to deliver information to everyone that would help
make decisions on their and their family physical and mental health. Messaging sent by email, or
even a new flash where all part of the designed to change health-related behaviors. Innovative technologies like smartphones, and telehealth have been used to communicate information about emergency response efforts, appointment reminders, video visits with your provider when unable to leave the home. The COVID-19 pandemic has taught not only the United States but the world many lessons on executing effective communications and community engagement during and after a health crisis. Advantages of Effective Messaging
Effective messaging has many benefits in a public health emergency, including:
Overcoming reluctance to seek help in a crisis.
Reaching diverse populations through culturally competent means
Reducing distress and fostering hope for recovery
Consequences of Ineffective Messaging
In any disaster, the consequences of ineffective messaging are magnified. They include:
Decreased help-seeking
Increased mistrust
Increased stigmatization of marginalized groups
Decreased tendency to support one’s community.
Communication powerful crisis communication is clear, yet implementing an actionable crisis communication plan is challenging. According to the Journal of Contingencies and Crisis Management, in the face of information overload, the public struggles to determine which sources to believe.
Miscommunication makes crises worse. Identifying ways to reach, guide, and motivate people during a rapidly evolving disaster can help public health professionals develop better crisis communication plans. (Tulane University School Of Public Health And Tropical Medicine, 2022)
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In the end each country did what they felt at the time was best for their people some have kept up with the use the communications they put in place during COVID-19 others have taken the time to review and make their communications and deliver for health care better then before COVID-19. We now know in the Untied States that communication and how to make sure every person can do is the key for better health care.
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References
Tulane University School Of Public Health And Tropical Medicine
. (2022, March 9). Retrieved from 7 Strategies for Developing Public HEalth Crisis Communication Plans: https://publichealth.tulane.edu/blog/crisis-communication-plan/