BUS 4405 - Leadership Week 5 WA
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Leadership and Change: Transitioning BP to Renewable Energies
BUS 4405 – Leadership
Week 5 Written Assignment
Professor Michael Irvine
23 May 2023
Leadership and Change: Transitioning BP to Renewable Energies
Abstract:
This essay examines the case study "BP and the Deepwater Horizon Disaster of 2010," focusing
on organizational culture and corporate attitudes toward change. It evaluates different leadership
styles and identifies the most beneficial one for executing radical change within BP's
organizational culture.
Drawing from the case study, this essay also provides recommendations on how the organization
can implement a revolutionary change process from fossil fuels to renewable energies,
addressing each of the five stages of organizational change. The requests are supported by
relevant statistics and supporting materials to provide a comprehensive analysis.
Leadership and Change: Transitioning BP to Renewable Energies
Introduction:
The Deepwater Horizon disaster in 2010 served as a wake-up call for BP, highlighting the
need for a fundamental shift in its organizational culture and corporate attitudes towards change.
This essay evaluates which leadership style would most effectively execute radical change within
BP's organizational culture, as depicted in the case study. Considering the current corporate
culture, it explores recommendations on how BP can implement a revolutionary change process
from fossil fuels to renewable energies. Statistics and materials will support the analysis to
provide a robust understanding of the subject.
Leadership Styles for Radical Change:
To facilitate radical change within BP, it is crucial to identify the most beneficial
leadership style. Transformational leadership emerges as the most suitable approach for
executing such change. Transformational leaders inspire and motivate followers to transcend
self-interests and work towards a shared vision. They encourage creativity and innovation and
are highly effective in initiating and implementing change (Bass & Riggio, 2006).
Bass and Riggio (2006) state that transformational leadership positively correlates with
employee job satisfaction, commitment, and organizational performance. This leadership style
fosters a sense of purpose and inspires employees to embrace change, making it particularly
relevant for BP's journey towards renewable energies.
Implementing Radical Change Towards Renewable Energies:
Implementing a radical change process from fossil fuels to renewable energies requires a
strategic and comprehensive approach. Here are some recommendations for the organization:
First, set Clear Goals and Vision:
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Leadership and Change: Transitioning BP to Renewable Energies
Establish clear and measurable goals for transitioning to renewable energies. Define a
compelling vision that aligns with the organization's values and long-term objectives.
Communicate these goals and vision effectively to all stakeholders to generate support and
enthusiasm for the change.
Conduct a Thorough Assessment:
Conduct a comprehensive assessment of the organization's current energy consumption,
infrastructure, and capabilities. Identify areas where renewable energy integration is workable
and the potential challenges or barriers that must be addressed. This assessment will serve as the
foundation for developing a robust transition plan.
Develop a Transition Plan:
Create a detailed transition plan that outlines specific actions, timelines, and
responsibilities. The plan should address various aspects, including technology adoption,
infrastructure upgrades, financial considerations, and stakeholder engagement. Prioritize actions
based on their impact, feasibility, and alignment with the organization's goals.
Invest in Renewable Energy Infrastructure:
It is prudent to apportion assets to fund sustainable power infrastructure and techniques.
Deploying renewable energy mechanisms, such as photovoltaic arrays, aeolian mills, or
comparable technologies, could be imperative, whether locally or via outside alliances. An
individual should consider the potential pecuniary incentives, moneymaking openings, or
financial help available to expedite the transition.
Foster Innovation and Research:
Promote innovation and research within the organization to explore new renewable
energy solutions, technologies, and best practices. Encourage collaboration with external
Leadership and Change: Transitioning BP to Renewable Energies
partners, research institutions, and industry experts to stay updated on the latest advancements.
Embrace a culture of continuous learning and improvement.
Train and Empower Employees:
Equip workers with inclusive instruction on renewable energy technologies and methods
to boost their comprehension and abilities. Inspire them to aid the shift by prompting their
participation in choice-making, creation, and execution. Nurture an encouraging atmosphere that
accepts change and stimulates testing.
Engage Stakeholders:
Engage stakeholders at all levels, including employees, customers, investors, and local
communities. Communicate the benefits of renewable energy adoption and address any concerns
or resistance through open and transparent dialogue. Seek partnerships with like-minded
organizations, industry associations, and government bodies to leverage collective efforts and
resources.
Monitor Progress and Celebrate Milestones:
Establish key performance indicators (KPIs) to track the progress of the transition.
Regularly assess and report on the organization's performance in achieving renewable energy
goals. Celebrate milestones and achievements to acknowledge the efforts of employees and
stakeholders and maintain momentum and motivation.
Communicate and Advocate:
Develop a communication strategy to share the organization's renewable energy
initiatives, progress, and success stories. Educate the public about the benefits of renewable
energies and contribute to the broader advocacy for sustainable practices. Engage with
Leadership and Change: Transitioning BP to Renewable Energies
policymakers and industry leaders to influence favorable regulations and incentives that support
renewable energy adoption.
By following these recommendations, the organization can effectively implement a
radical change process from fossil fuels to renewable energies, contributing to a sustainable and
environmentally conscious future.
Assuming that BP's organizational culture remains similar today, the following
recommendations can guide the organization in implementing a radical change process from
fossil fuels to renewable energies, encompassing the five stages of organizational change.
Awareness:
Creating awareness is crucial to start to change. BP would be wise to convey the enduring
perils accompanying the utilization of carbon-based fuels, like environmental ruin, rough
weather, and lawful limitations. According to Ambec and Lanoie (2008), the article "Does It Pay
to Be Green? A Systematic Overview" delves into whether adopting environmentally friendly
practices financially benefits businesses. The authors extensively review existing research to
provide a comprehensive understanding of the economic implications of environmental
sustainability initiatives.
According to the article, evidence suggests that going green can be profitable for
companies. One notable finding is that a significant portion of consumers, around 78%, will pay
higher prices for products and services from companies that show a solid commitment to
sustainability. This shows a growing market advantage for businesses that prioritize eco-friendly
practices.
Desired:
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Leadership and Change: Transitioning BP to Renewable Energies
Fostering a desire for change requires engaging key stakeholders. For example, involving
employees, shareholders, and external experts in decision-making creates a sense of ownership
and commitment. In addition, highlighting the potential benefits of transitioning to renewable
energies, such as cost savings and improved public image, can ignite stakeholder enthusiasm.
Knowledge:
Equipping employees with the knowledge and resources is essential for successful
change implementation. Therefore, BP should offer comprehensive training programs,
workshops, and informational sessions to build expertise in renewable energy technologies. In
addition, according to a report by the International Renewable Energy Agency (IREA, 2022),
renewable energy employment reached 1 million jobs globally in 2021, signaling growing
opportunities in the sector. Therefore, fostering a learning culture within the organization will
empower employees to contribute to the transition effectively (
Renewable Energy Jobs Hit 12 7
Million Globally
(2022).
Action:
Developing a detailed action plan is crucial for a smooth transition. BP should establish
specific goals, timelines, and milestones for adopting renewable energies. Assigning dedicated
teams or task forces to drive implementation ensures accountability. Encouraging collaboration,
experimentation, and learning from failures fosters agility and adaptability during the change
process.
Reinforcement:
Sustaining the change requires reinforcement mechanisms. BP should recognize and
reward individuals and teams for their contributions to the transition. The discussion "Self-
Strengthening Instruments in Economics" by W. Brian Arthur analyzes self-strengthening
Leadership and Change: Transitioning BP to Renewable Energies
mechanisms and their importance in economics. The writer contends fiscal schemes show self-
strengthening qualities, where opening benefits or downsides can culminate in cumulative
impacts, ensuing in the endurance of these upsides or downsides as time passes (W. Brian Arthur,
2018, pp. 9–31).
One example highlighted in the article is the concept of increasing returns. Increasing
returns occur when a product or technology gains an initial advantage, such as being more
widely adopted or having lower production costs. This initial advantage can lead to a feedback
loop, where the product or technology becomes even more dominant in the market, resulting in
further benefits and a widening gap between the leader and followers.
Conclusion:
In conclusion, the case study of BP and the Deepwater Horizon disaster highlights the
need for a radical change in organizational culture and corporate attitudes towards change.
Transformational leadership emerges as the most beneficial style for executing such change. BP
can align with global sustainability goals and reduce its environmental impact by implementing
the recommended strategies for transitioning from fossil fuels to renewable energies. This essay's
statistics and supporting materials comprehensively analyze the subject, emphasizing the
significance of change and the potential benefits it can bring to the organization.
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